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Yoga continues to a be growth industry with over 20 million people practicing. The number of studios and teachers has increased dramatically over the last 4 years according to 2012 report from Yoga Journal. Amrit Desai is widely considered to be one of the pioneers in bringing authentic Yoga to America and is already widely known. He have never before been published into the trade market. There are no directly competing titles as the vast majority of yoga titles are dealing with the more physical aspects, or the more overtly spiritual aspects. Yet most yoga practitioners are women who are in relationships. Author travels widely throughout US and Europe.