Dermal Fillers for Dental Professionals
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Arun K Garg. Dermal Fillers for Dental Professionals
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Dermal Fillers for Dental Professionals
SECTION I: Getting Started with Dermal Filler Treatment
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A standard dental operatory is suitable for performing cosmetic dermal filler injections and requires no retooling or purchase of special equipment. And at $500 to $600 per procedure, these services are not only profitable but can have a dramatic impact on practice production. Investment costs, on the other hand, are negligible. The practice management software may have to be updated and new forms and letterhead printed. Inventory costs will rise with the need to stock filler products. As described previously, staff training can be carried out in-house at minimal cost. That leaves marketing, which requires a careful strategy for those who want to offer their new services to others beyond their patients of record.
Most dentists learn early in their career that a personal recommendation made by a satisfied patient can do more for their bottom line than any marketing campaign. Dental appointments top the list of the average person’s least-favorite activities, so having a patient refer a friend is an exceptional honor. Indeed, the dentist-patient relationship is a unique and special one, with few if any analogues.
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