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Оглавление“Improving sales performance with methods and tools is a must. A refreshing change beyond the common focus on back-office and operational excellence. This book is fact-based and takes a unique customer perspective. I have no doubt that the practical insights laid out here lead to sales growth.”
– Michel Crochon, Executive Vice-President, Schneider Electric
“Sales Growth is sales wisdom condensed in a book. I have recommended this book to many of my sales executives who tell me it’s helped them look at the sales function with a fresh perspective.”
– Joydeep Mukherjee, CEO, HR Johnson
“The new edition of Sales Growth sheds lights on presales, a critically important function in sales management, but one that is often overlooked.”
– William Hendrickx, former President EMEA, Alcatel Lucent
“Sales Growth is an outstanding book, sharing deep insights into the processes embedded in great companies. It is a ‘must read’ book for any company aspiring to outperform its industry. I have personally worked on the principles the book sets out, and seen them deliver exceptional results.”
– Vivek Agnihotri, Executive Director & CEO, Prism Cement
“This book is a must-read for sales executives in emerging markets. The research and practical ideas clearly spell out how to create a global sales strategy with a local edge.”
– Ricardo Villela Marino, CEO, Itaú Latin America; Board Member, Itaú Unibanco
“The authors’ perspectives on the future of sales management are intriguing and thought-provoking. This book is essential reading for senior sales executives.”
– Sunil Rayan, Director of Sales, Google
“If timing is everything, then Sales Growth has it made. We are at an inflection point where massive changes in technology and customer behavior point to growth opportunities. This book provides a critical blueprint for bridging those opportunities – both those in the future and right in front of us.”
– Richard Kellam, former Chief Customer Officer, Mars