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Ben Horowitz
What You Do Is Who You Are: How to Create Your Business Culture
Читать книгу What You Do Is Who You Are: How to Create Your Business Culture - Бен Хоровиц, Ben Horowitz - Страница 1
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WHAT YOU DO IS WHO YOU ARE HOW TO CREATE YOUR BUSINESS CULTURE Ben Horowitz
Copyright
Dedication
Страница 5
FOREWORD
Henry Louis Gates Jr.
INTRODUCTION: WHAT YOU DO IS WHO YOU ARE
CULTURE IS THE STRONG FORCE
WHAT MAKES A CULTURE WORK?
HOW TO READ THIS BOOK
1
CULTURE AND REVOLUTION: THE STORY OF TOUSSAINT LOUVERTURE
WHO WAS TOUSSAINT LOUVERTURE?
LOUVERTURE’S RISE
HOW LOUVERTURE REPROGRAMMED SLAVE CULTURE
Keep What Works
Create Shocking Rules
Dress for Success
Incorporate Outside Leadership
Make Decisions That Demonstrate Cultural Priorities
Walk the Talk
Make Ethics Explicit
WHAT HAPPENED TO LOUVERTURE?
HISTORICAL IMPACT
2
TOUSSAINT LOUVERTURE APPLIED
KEEP WHAT WORKS
CREATE SHOCKING RULES
DRESS FOR SUCCESS
INCORPORATE OUTSIDE LEADERSHIP—HEY, MOTHERFUCKER!
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