The New Sustainability Advantage

Bob Willard will be one of five inaugural members indicted into the Sustainability Hall of Fame established by the International Society of Sustainability ProfessionalsThe 10th Anniversary Edition of The Sustainability Advantage has 90% new materialIncludes over 100 charts, photographs and graphicsA keynote speaker at 100s of events around the world on the business case for sustainability, often via video conference to reduce carbon footprintBob Willard is a leading expert on quantifying and selling the business value of corporate sustainability strategiesIntended audience includes: sustainability champions inside or outside companies who are trying to convince executives to be more proactive on sustainability; senior company leaders looking for solid justifications for using sustainability strategies; anyone interested in transforming their organization to a sustainable enterpriseBob Willard is the author of three books: The Sustainability Advantage (2002), The Next Sustainability Wave (2005), The Sustainability Champion’s Guidebook (2009)The Sustainability Advantage is the only book which quantifies the business case for sustainability with spreadsheets that enable companies to simulate their own bottom-line benefitsDemonstrates how bottom-line benefits for sustainability can increase a typical large company’s profits by at least 38% and a typical small-medium sized enterprise profits by at least 66%