1964 Pontiac GTO
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David Bonaskiewich. 1964 Pontiac GTO
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DeLorean rose quickly through the ranks, advancing to chief engineer at Pontiac in 1961. Due in part to the major success of the 1964 GTO, he was then appointed general manager of Pontiac Motor Division in 1965 at age 40, the youngest person to hold such a title. Some of DeLorean’s other Pontiac achievements included the 1967 Firebird and the beautifully redesigned 1969 Grand Prix. The restyled Grand Prix was a major success, selling 112,486 units compared to the 1968 model, which sold a dismal 37,711 copies. DeLorean was later moved to the Chevrolet division in 1969, where he had success with the Monte Carlo and Camaro. However, it wasn’t long before DeLorean’s renegade mentality clashed with members of GM’s upper management, and he left the company in 1973. After his career at General Motors, he is remembered primarily for his namesake car, the DeLorean DMC-12.
A gifted man with a flair for style, John DeLorean was perhaps the most instrumental figure in the development of the 1964 Pontiac GTO. His passion for the brand, combined with his engineering experience and creativity, led him to become one of the most influential men in the history of General Motors. (Photo Courtesy GM Media Archive)
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