The Exponential Era

The Exponential Era
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Praise for The Exponential Era " The Exponential Era turns strategic planning from a stagnant limited application exercise to an active thoughtful process that can yield benefits for all companies and executives. Every company leader can find a gem in the Exponential Era to apply to their business big or small." —Michael Splinter , Chairman of the Board, NASDAQ and Retired Chairman and Chief Executive Officer, Applied Materials "I count this among the very best business books I have read. The authors have managed to synthesize a vast array of thinking and methodologies and deployed them in a practical and easily understood planning process (SPX) that addresses today's exponential pace of change." —James B. Stake , former Executive Vice President, Enterprise Services, 3M Company and Chairman, Ativa Medical Corporation " The Exponential Era is an essential read for our times." —John Puckett , Owner of Punch Pizza and Co-founder of Caribou Coffee " The Exponential Era does a great job of not only describing exponential technologies, but how they likely converge to transform our world." —Frank Diana , Managing Partner, Futurist, TATA Consultancy Services " The Exponential Era is a must-read for business leaders, entrepreneurs, and virtually anyone navigating our highly complex and rapidly changing world." —General (Ret. 4 Star) Joseph L. Votel , President and CEO, Business Executives for National Security (BENS)

Оглавление

David Espindola. The Exponential Era

Table of Contents

List of Tables

List of Illustrations

Guide

Pages

THE EXPONENTIAL ERA. STRATEGIES TO STAY AHEAD OF THE CURVE IN AN ERA OF CHAOTIC CHANGES AND DISRUPTIVE FORCES

ABOUT THE AUTHORS

ACKNOWLEDGMENTS

FOREWORD

Introduction

The Threat of Being Amazoned and Uberized

Elephants Dancing to a Faster Tempo

Where Is My Crystal Ball?

Trillion‐Dollar Platforms

Changing Wheels While the Car Is Running

Dealing with Chaos

Uncertainty Must Be Managed

The Premise Behind SPX

How This Book Is Organized

CHAPTER 1 The New Context for Our Future

The Future Is Not Your Brain's Priority

Exponentials Make Fools of Humans

The Phases of Exponential Progression

The Exponential Explosion

Moore's Law: The Observation that Changed the World

CHAPTER 2 Exponential Platforms: Convergences and Megatrends

Megatrends

Hyper Global Connectivity

A Longer and Healthier Life

Augmented and Virtual Worlds

Abundance

Upgraded Transportation

Instant Personalization

Digitization of Work

Automated Shopping

Radical Interfaces

Sustainable Environment

Exponential Platforms

Artificial Intelligence

Networks and Blockchain

Biotechnology

Quantum Computing

Internet of Things

3D Printing

Robotics

Material Science

CHAPTER 3 Animals of the Exponential Kingdom

Flash Boiled Frogs

Nokia

Blockbuster

Disruptive Unicorns

Airbnb

ByteDance

Fast and Furious Gazelles

Uber

Netflix

Dancing Elephants

IBM

Microsoft

Dominating Gorillas

Google

Amazon

CHAPTER 4 Introducing SPX: Strategic Planning for the Exponential Era

Convergence Research and Strategic Planning

The Manifesto that Changed How Software Is Built

Iterative Experiments in a Feedback Loop

Thinking Like a Designer

Getting Inside the Opponent's Head with OODA

A New Approach to Strategic Planning

Traditional Strategic Planning versus SPX

CHAPTER 5 Detecting Early Signals

If It Is Obvious to Everyone, It Has No Value

Research and Observation

Removing Barriers to Information Flow

Access Is the Name of the Game

Dealing with Uncertainty

Conducting Research

Predictive Analytics

Timing Analysis

CHAPTER 6 Learning from Experiments

Divergence and Convergence

Starting with Divergence

Moving into Convergence

Short Experiments

Risks and Opportunities Identification

Embracing Chaos and Bad News

CHAPTER 7 Capabilities – The Essential Fuel to Ride the Exponential Curve

Determine Capabilities

People

Process

Technology

Market

Capital

Develop Risk–Opportunity–Capability Map

Develop Priority List

CHAPTER 8 Feedback‐Based Strategic Decisions

Determine Scale and Scope

Explore Highest Priorities

Gather Data and Feedback

Scale or Terminate Initiatives

CHAPTER 9 Leading a Culture of Change

Exploration versus Exploitation – the Innovator's Dilemma

Amplifying Flow Through the Organization

Mobilizing the Organization Through an Inflection Point

Knowing When to Quit

Executive Engagement

Culture and Behaviors

Judgment

Curiosity

Innovation

Integrity

CHAPTER 10 The Exponential Human – Social and Ethical Challenges in a Chaotic World

The Workless Society

Education Reinvented

Global Synchronous Communications

New Ethics for a New Era

For My Children

A DISCUSSION ABOUT THE USE OF THE TERM EXPONENTIAL

NOTES AND REFERENCES. Introduction

Chapter 1 – The New Context for Our Future

Chapter 2 – Exponential Platforms: Convergences and Megatrends

Chapter 3 – Animals of the Exponential Kingdom

Chapter 4 – Introducing SPX: Strategic Planning for the Exponential Era

Chapter 5 – Detecting Early Signals

Chapter 6 – Learning from Experiments

Chapter 7 – Capabilities – The Essential Fuel to Ride the Exponential Curve

Chapter 8 – Feedback‐Based Strategic Decisions

Chapter 9 – Leading a Culture of Change

Chapter 10 – The Exponential Human – Social and Ethical Challenges in a Chaotic World

INDEX

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Praises for The Exponential Era

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Today there are at least 10 of these platforms, depending on how you categorize them, that have surfaced in the last few decades: Biotechnology, Nanotechnology, Autonomous Vehicles, Robotics, 3D Printing, Artificial Intelligence, Blockchain Technology, Augmented and Virtual Reality, and the Next Generation Internet. The latter contains several sub‐components such as Mobile Payment, Internet of Things (IoT), Online‐to‐Offline (O2O), and 5G. We will discuss many of these platforms in detail in Chapter 2.

These platforms are generating entirely new ecosystems and multi‐trillion‐dollar economies. Their convergences are creating a combinatorial power that is spawning ever‐increasing innovation and economic opportunities and threats across the globe. For example, today we see China leapfrogging to modern technologies like O2O, machine learning, and mobile payment. The latter has created a cashless ecosystem that has grown to 24 trillion dollars, almost twice the size of China's GDP. When these synergistic technologies with multi‐trillion‐dollar scope start converging and feeding on each other as we see in China, the explosive scale, scope, and speed of the Exponential Era become frighteningly obvious.9

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