Circular Economy For Dummies
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Eric Corey Freed. Circular Economy For Dummies
Circular Economy For Dummies® To view this book's Cheat Sheet, simply go to www.dummies.com and search for “Circular Economy For Dummies Cheat Sheet” in the Search box. Table of Contents
List of Tables
List of Illustrations
Guide
Pages
Introduction
About This Book
Foolish Assumptions
Icons Used in This Book
How This Book Is Organized
Part 1: Linear Is Out, Circular Is In: An Economic Revolution
Part 2: Rethinking Business for a Circular Economy
Part 3: Rethinking Material Lifecycles — The Circular Perspective
Part 4: Redesigning the Future to Be Circular
Part 5: Creating a Circular Economy for All
Part 6: The Part of Tens
Beyond the Book
Where to Go from Here
Linear Is Out, Circular Is In: An Economic Revolution
Rejecting Waste, Rethinking Materials, and Redesigning the World
Rejecting the Idea of Waste
Waste as a driver of the economy
Waste as a resource
LEADERS FOR CHANGE
Rethinking Material Lifecycles
Take, make, and waste
Making technical materials circular
Making biological materials circular
Upcycling versus downcycling
Redesigning the Future to Be Circular
Food production
Circular businesses, products, and clothing
A circular economy for all
What’s Wrong with Being Linear, Anyway?
We’re Taking the Wrong Stuff
PLASTIC: BY THE NUMBERS
We’re not importing this stuff from space
Everyone keeps having kids
We don’t have as much as we thought
It all revolves around oil
We’re Making the Wrong Stuff
You’re buying trash
Even kids can build with blocks
Trying to recycle the unrecyclable
We’re using materials that are bad for us
We’re Wasting the Wrong Stuff
It all comes at a big cost
We’re running out of room
It’s expensive to throw things away
The debt collector is knocking at the door
Change Is Really Hard, We Know
If it ain’t broke, don’t fix it
Taking risks
NADINE GUDZ SPEAKS
A Growing Demand for a Circular Economy
The Drive to Make Money
Redefining risk and liability
Innovating to attract new customers
The Drive to Be Healthier
Lifestyles that foster health and sustainability
Wellness as a priority
The Drive to Be in Compliance
Environmental, social, and corporate governance
Corporate social responsibility (CSR)
Climate and shareholders
A Larger Drive Toward Deep Sustainability
This has been brewing for a while
Precedents
Regenerative design
Industrial ecology
Biomimicry
Natural capitalism
Cradle to cradle
The performance economy
The blue economy systems approach
Looking to the future
SHAR OLIVIER SPEAKS
From Linear To Circular: What You Need To Know
So Much Chaos: Understanding Entropy
Externalized costs
Linear versus circular: A hilarious-yet-depressing comparison
Examining the strengths of the circular economy
Looking at the weaknesses of the circular economy
Evaluating the opportunities of the circular economy
Recognizing the threats accompanying the circular economy
Borrow from nature, not from the future
Waste = Food: Redefining Disposal
All materials have another use
Looking at reuse programs
Exploring community cooperatives and exchanges
Product stewardship
Building Resilience Through Diversity: Redefining Strength
Responding to disruption
Takes a lickin’ and keeps on tickin’
Durability and reparability policies
Rethinking Business for a Circular Economy
Identifying Your Business Opportunities
Exploring the Benefits of Going Circular
Exploiting the profit opportunities
Reducing volatility and ensuring greater supply chain security
Managing the new demand for business services
Improving customer interaction and loyalty
THE FIVE BIGGEST MISCONCEPTIONS ABOUT THE CIRCULAR ECONOMY
Rethinkingthe Business Model
Building new types of capital
Rethinking money as the only medium of exchange
Reflecting the true cost of products
Embracing diversity
Rethinking your supply chain
Designing for the future
Examining Business from a Global Perspective
RON SHERGA SPEAKS
Rethinking the Conventional Business Model
RECOGNIZING THAT BUSINESSES HAVE LIFECYCLES
Rethinking How We Look at Cost
The hidden cost of procurement
RETHINKING WASTE DISPOSAL
The hidden impact of transportation
The hidden burden of inventory
The hidden secrets of quality
Maximizing Your Value Proposition to Customers
Becoming a mission-driven company
Safeguarding your workers
Greenwashing
Turning Obstacles into Opportunities
Listening to customers
Creating unspoken demand
Rethinking old assumptions
Bending linear into loops
Thinking of businesses as a system
Exploring the Essentials of a Circular Business Model
The Six Rs: Your New Circularity Mantra
Refuse: Say no to what you don’t need
Reduce: Use less for longer
Reuse and remanufacture: Extend product life
Repurpose: Find other uses
Recycle: Return materials for rebirth
Rot: Return it to the soil
Developing a Circular Business Structure: The Bones of the Operation
Identifying potential material loops
Considering innovative business models
Who’s at the table? Engaging your stakeholders
Developing a message
Benchmarking and improvement
CAROLYN BUTLER SPEAKS
’Round and ’Round: Making Your Products Circular
Managing Material Lifecycle Performance
Designing products for reuse
Designing products to be remanufactured
Designing products for recycling
Making Your Product Lifecycle Smarter
Creating effective and serviceable products
Being flexible
Seeking collaborators and partners
How It All Comes Together
Everything is circular first
Everything is transparent
JULIA FARBER SPEAKS
From Trash to Treasure: Converting Waste into Products
Seeing Why the Circular Economy Is All About Retaining Value
COMPANIES THAT CONVERT TRASH INTO TREASURE
Stop Being Linear: It’s a Waste of Time
Why Buy Waste When You Can Sell It?
Selling your old stuff
Selling junk cars for scrap
Resell your clothes and household goods to consignment shops and online outlets
Reuse and remake what you can with you have
Sell old technology and computer components to computer factories
Spruce up old appliances and resell them
Buyback programs are a good last option
Get creative and innovative
Starting your own business
Upcycle, or “creatively reuse,” all materials in the supply chain
Develop new markets and customers
Write a business plan
Join a business networking support group with similar values
Set up your own electronic storefront
Troubleshooting a Wasteful Product Lifecycle
Where the wild things are
Signed, sealed, delivered
Waste not, want not
Being a sustainable shopper
Finding value in the ugly
DAVE BENNINK SPEAKS
Rethinking Material Lifecycles: The Circular Perspective
Understanding the Circular Material Lifecycle
Viewing the Entire Spectrum of Environmental Impact
Defining degenerative lifecycles
Defining sustainable lifecycles
Defining regenerative lifecycles
Understanding the Ellen MacArthur Foundation’s Butterfly Diagram
Examining the circular economy's structure: The bones of the operation
Renewables flow management: Harnessing biological cycles
Stock management: Optimizing technical cycles
Promoting environmental restoration: Investing now to obtain even more later
MARISA GRUBER SPEAKS
Analyzing Material Lifecycle Processes
Looking at Material Processes
Fostering transparency
Instituting chemical management
Rewarding innovation
The Lifecycle Principles: Identifying Where Change Can Happen
Preserving natural capital
Enhancing the usefulness of products, components, and raw materials
Developing effective systems that minimize negative externalities
Looking at Opportunities for Optimization
Refusing the new: Reusing the old
Employing the remaining factor: Remanufacturing
Biochemical extraction for the win
JEFF FROST SPEAKS
Improving the Material Lifecycle
Improving How Material Lifecycles Function
Looking at Materials in a New Way
Getting to know your lifecycle
WHO NEEDS “NEW” THINGS, ANYWAY?
Refuse before you reduce, reuse, and recycle
Examining Operations in a New Way
Looking at human capital
You can be everywhere
Connecting Sourcing, Suppliers, and Customers
ABRAHAMSSON LINDEBLAD SPEAKS
It All Comes Down to Selecting the Right Materials
The Good, the Bad, and the Ugly: Exploring Materials
Oil or Plastics — They're Really Much the Same Thing
What’s Harder than Rock? Metals
Paper Products and Cardboard
Through the Looking Glass
And Everything In-Between
Identifying Hazardous Materials
Red list materials
Red list material alternatives
Volatile organic compounds (VOCs)
Sourcing, Ethics, and Standards
Understanding strategic sourcing
Establishing ethics
Exploring certifications and standards
Circular Materials, Products, and Packaging
Redesigning Materials and Products: The Transition from Linear to Circular
“Less bad” does not equal “good”
Planning for material reincarnation
How To Keep Materials In Use Forever
Why things break
From planned obsolescence to planned permanence
Shipping Global versus Producing Local
Building a regional economy: A shipping substitute
You’ve got to be shipping me
Permanent packaging
MARK HERREMA SPEAKS
Redesigning the Future to be Circular
The Circular Economy of Food Production
Examining the Two Ways of Producing Food
Investigating the Hidden Costs of Agriculture
Food waste: Expending money, time, and resources unnecessarily
WEED AND SHROOMS: EARTH’S HEALING METHODS
Environmental degeneration: Damaging the planet with increasing speed
Permaculture to the Rescue
Following nature’s lead: Permaculture design principles
Taking a look at permaculture management zones
Circularity for Design
Redesigning Design
Understanding circular design
COMMON MISCONCEPTIONS IN CIRCULAR DESIGN
Designing out waste
Keeping products and materials in use
Regenerating natural systems
Recognizing the Problems Designers Face
We’re being overtaken by trash
We’re running out of materials
We’re choking on carbon
Creating a Framework for Circular Design
Applying the ReSOLVE framework to buildings
Layers of useful life
Putting the pieces together
BUILDING FOR A LIFECYCLE: USGBC ADVANCES CIRCULARITY THROUGH LEED
Circular Economy for Builders, Makers, and Manufacturers
Assessing a Building’s Lifecycle
Defining construction and demolition debris
Gauging the economic opportunities of C&D waste
Measuring C&D waste impact
Defining lifecycle impacts
Identifying human health hazards and promoting transparency
People, planet and profit
THE JOYS OF ADDITIVE MANUFACTURING
Selecting Appropriate Building Products
Sourcing responsibly
Something stinks
We All Embody Carbon
The human’s relationship to carbon
The building’s relationship to carbon
Operational carbon
Embodied carbon
Carbon influences on building design
Straight from the Open Source
Recognizing the benefit
Looking at open source in action
The Circular Economy for Fashion and Clothing
Sewing Together the Issue: Where Fashion Is and Where It’s Headed
Fashion = Waste + Pollution
The current trajectory to catastrophe
Making It Circular: A Future Forecast for Fashion
The Phase Out phase
Redesigning how clothes are used
Optimizing collection and recycling
Relying on renewable resources
JEFF DENBY SPEAKS
Comparing Common Fashion Fabrics
Plastic
Polyester
Nylon
Acrylic
Plants
Cotton
Viscose
Lyocell
Linen and industrial hemp
Animals
Wool
Silk
Creating a Circular Economy for All
Understanding an Individual’s Circular Opportunities
Looking at the Food You Eat
Sourcing
Managing food waste
RORY USHER SPEAKS
Sizing Up the Products You Buy
Recycling: The last resort
Selecting products with reuse potential
Evaluating the House You Live In
Considering lifecycle costs
Building better
Thinking About the Way You Commute
Be car-less for once
Choose more efficient options
Revisiting the Way You Work
Promoting telecommuting and teleconferencing
Managing office supplies
Creating a Career in the Circular Economy
Looking at the Future of Jobs
Jobs that are central to the circular economy
Jobs that are enabling the circular economy
Jobs that are indirectly related to the circular economy
KICKING OFF INNOVATION IN SPORTSWEAR
Skills required for a circular economy
Where to Go for More Education
Earning certifications
Earning degrees and diplomas
A Global Vision of a Circular Economy
Seeing What a Circular Community Looks Like
Sourcing community resources and aid
Looking at food management
Eyeing transportation
Seeing What a Circular University Looks Like
Learning from living laboratories
Insisting on data visibility
Seeing What a Circular Restaurant and Brewery Look Like
Fostering effective and efficient sourcing and prep
Revising service standards
Viewing waste as a resource
The Part of Tens
Ten Questions to Ask About Your Material Lifecycle
Where Did This Material Come From?
What Are the By-Products of Harvesting This Material?
What Are the By-Products of Manufacturing This Material?
How Is the Material Delivered?
How Is the Material Installed?
How Is the Material Maintained, Powered, or Operated?
How Healthy Are the Materials?
What Can We Do with These Materials After We’re Done with Them?
What Can Be Done to Extend, Prolong, or Maintain the Material?
What Can We Do to Encourage the Reuse, Refurbishment, Redistribution, or Remanufacture of the Material?
Ten Questions to Foster Innovative Thinking
How Can We Make This Product Redundant?
How Can We Rethink How This Product Is Used?
How Can We Reduce the Resources or Materials Used?
In What Ways Can This Product Be Reused by Another Consumer?
In What Ways Can This Product Be More Easily Maintained and Repaired?
In What Ways Can This Product Be Restored or Kept Up-to-Date?
How Can Discarded Parts Be Remade into a New Version of the Same Product?
How Can Discarded Parts Be Remade Into a New Product?
In What Ways Can We Recycle These Materials into Quality Products?
How Can We Dispose of This Material in a Manner That Recovers Energy?
Ten Questions to Ask about Your Supply Chain
What Drives Your Product Design?
What Are Your Users' Needs?
Will Your Customers Access or Will They Own Your Product?
Who Are Your Partners?
What Materials Are Required?
How Will You Produce Your Product?
How Will Users Receive Your Product?
How Will You Support the Repair and Maintenance of Your Product?
What Refurbishment Options Will You Offer for Your Product?
How Will You Reclaim Your Product at Its End of Life?
Ten Questions That Reveal How Much Your Waste Is Costing You
What Labor Costs Are Tied to Waste Disposal?
What Is the Real Cost of Waste Disposal?
What Is the Impact on Human Health?
How Does Waste Impact Ecosystem Services?
What Is the Innate Value of Waste?
How Much Raw Material Is Required to Offset Waste?
What Are the Indirect Costs of Waste?
How Much Does Poor Efficiency Cost?
What Natural Resources Are Required for Waste?
What Waste Remediation Will Be Required?
Index. A
B
C
D
E
F
G
H
I
J
K
L
M
N
O
P
Q
R
S
T
U
V
W
X
Z
About the Authors
Dedication
Authors’ Acknowledgments
WILEY END USER LICENSE AGREEMENT
Отрывок из книги
Welcome to Circular Economy For Dummies!
This is a book about materials and waste, but it’s also a book about design and business and how these elements are connected. At its heart, this book is about rethinking how we humans can create food, buildings, fashion, and other products without destroying Planet Earth and burying the world in waste.
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Businesses are realizing that the way they operate and the impact they have on the environment greatly impacts their ability to maintain customers. Transitioning from a linear way of producing products to a circular one won’t be necessary only from an environmental perspective, but from a social and economic perspective as well. To minimize the negative impact on the environment, businesses will need to adjust the relationship they have with customers to maximize the value of the products they create. Rather than businesses viewing success as the number of products made per year, they will instead base their bottom line on the number of products kept in use per year. Though waste certainly creates a demand for companies to continue selling new products, eliminating waste doesn’t have to eliminate demand. By maintaining the ownership of a product rather than selling it, new business opportunities emerge in the world of maintenance and repair. Though eliminating waste minimizes the need for new products, it certainly increases the need to service existing products. The circular economy will demand that new business models focus on maintaining products rather than on making new products.
In addition to the relationship that businesses and customers have, the way products are made will also require a major shift. Accepting waste as a component of a product’s lifecycle encourages production processes where the sourcing of the required materials and durability of those materials remain as cheap as possible. Products are designed with planned obsolescence and minimal opportunities for repair for a reason: to encourage the purchasing of new products. However, by eliminating waste as a necessary step in a material lifecycle and shifting business services from product production to product maintenance, products can be designed to last for longer periods.
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