Mind Magic
Реклама. ООО «ЛитРес», ИНН: 7719571260.
Оглавление
Georgina Fowler. Mind Magic
contents
introduction
the philosophy
combs
Cutting comb
Tail comb
Wide-tooth comb
brushes
Circular brushes
Denman and vent brushes
PADDLE BRUSHES
SOFT BRUSHES
SNAPPER BRUSH
dryers and attachments
Hairdryers
Attachments. NOZZLES
DIFFUSERS
heated equipment
Heated rollers
Straightening irons
Tongs
Rollers
VELCRO ROLLERS
BENDY ROLLERS
SETTING ROLLERS
styling products
Mousse
Volume spray
Thermal spray
Thermal cream
Straightening cream
Curl enhancers
Thickeners
Serums
Wax
Gel
Pastes/pomades/clays/muds
Shine sprays
Hairspray
miscellaneous tools
PPE: personal protective equipment
Miscellaneous equipment
trade secrets and tips. TO IMPROVE YOUR HAIRDRESSING
consultation
Face shape
DIFFERENT FACE SHAPES
asking the right questions
ZONES
Tests
POROSITY
ELASTICITY
SKIN TEST
consultation categories
History
Lifestyle
Using visuals
Maintenance
hair types and textures
Hair types
Hair texture
Hair density
Hair condition
OILY
NORMAL
DRY
COMBINATION
How to care for different hair conditions. OILY HAIR
DRY/SENSITIZED HAIR
PROBLEM SCALPS
shampooing
how to.. SHAMPOO HAIR
conditioning and treating
how to.. CONDITION HAIR
tip
Treatments
how to.. APPLY TREATMENT TO HAIR
massage techniques
how to.. PERFORM A HEAD MASSAGE – STAGE ONE
STAGE TWO
STAGE THREE
cutting hair: the basics
Sectioning
Club cutting
Chip cutting
Scissor over comb
Channel cutting
Slicing
the one-length cut
how to.. CUT A ONE-LENGTH
the short cut
how to.. CUT A SHORT STYLE
tip
the long graduation
how to.. CUT A LONG GRADUATION
the layered cut
how to.. CUT A LAYERED STYLE
tip
cut personalizing
Chipping
Slicing
Channel cutting
Thinning
colouring hair: consultation
History
tip
Lifestyle
Visuals
Maintenance
types of colours
Temporary
Semi-permanent
Quasi colour
tip. FOR QUASI COLOUR
Permanent
Bleach
How do they work?
tip. FOR PERMANENT COLOUR
HAIR STRUCTURE
tip. FOR BLEACHING
natural colours of hair
THE COLOUR WHEEL
HAIR COLOURS AND NUMBERING SYSTEMS
Tones
oxidants
selecting your colour
tip
GREEN HAIR
COVERING WHITE HAIR
tip
trade secrets and tips. FOR COLOUR
sectioning for colour
Nine section
Half head sectioning pattern
Partial or T-section
semi/quasi/permanent tint
how to.. APPLY SEMI, QUASI OR PERMANENT TINTS
lengths and ends application
how to.. COLOUR THE LENGTHS AND ENDS
full-head colouring
how to.. APPLY FULL-HEAD COLOUR
shoe-shine colour
how to.. APPLY SHOE-SHINE COLOUR
alternatives to shoe-shine colour. SMUDGE COLOUR
PAINT-ON COLOUR
FLOODLIGHTS
tip. FOR SMUDGE COLOUR
foils application
how to.. APPLY FOILS FOR HIGHLIGHTS
tip
the perm
Hair bonds
HOW HAIR BONDS WORK
Perm lotion
tip
Rollers
trade secrets and tips. FOR PERMING
Sectioning
NINE SECTION
BRICK
DIRECTIONAL
Technique
tip
perm and neutralize
how to.. APPLY A PERM
different winds
Brick
tip. FOR BRICK SECTIONING
Nine section
Directional
Piggy back
Molton Brown regular wind
Molton Brown spiral wind
cutting men’s hair
men’s cut
how to.. CUT MEN’S HAIR
tip
formal hair
equipment
Pins. KIRBY PINS
PRONG PINS
tip
Hair bands
Hair nets
Accessories
look 1: the low roll
how to.. CREATE A LOW ROLL
look 2: the pleat
how to.. CREATE A PLEAT
look 3: the twist
how to.. CREATE A TWIST
tip
business potential
Retaining loyalty
Up-selling
Target setting
Retailing
appearance and customer care
in the line of duty
Spa work
Health clubs
Mobile stylist
TV and film work
Theatre
Mortuary work
Ships
dealing with complaints
setting up a business
1 Go mobile
2 Start from scratch
3 Buy an existing business
4 Buy into a franchise
finance
legal obligations and costs
Legal duties
Costs to bear in mind..
staffing and equipment
Equipment
ESSENTIAL ITEMS
location and marketing
TIPS FOR SUCCESS
the salon
glossary
index
acknowledgements
Отрывок из книги
introduction
the philosophy
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Used with heated equipment such as tongs, straightening irons or heated rollers to help protect the hair from heat damage. Can sometimes come in different hold strengths.
Often used with heated styling equipment – normally straighteners – as the cream helps to put lots of moisture in the hair and also keeps the hair smooth. This protects the hair from heat damage.
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