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THE DIGITAL FIFTH WAVE
Herlander Elias
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Somehow, cloud punks are the “new wave” of disruption that Nicholas Carr (2008, 40) speaks of. These two elements, the new wave of people and the punk disruption are detectable on cloud punks. Each logging into the corporate grid, into the branded network and into both interesting and interested cloud, is something recorded, marked, connected, sought and findable. By playing with these features cloud punks wittingly leave by on the cloud indelible and controversial messages. After all, the new wave thinks differently about the new mediatized and smart digital world. There were stages of publishing and searching over the history of the cloud. The current stage is a stage of time, history, narrative and capital search. The question, as Kelly remarks, is no longer focused on copies, but rather on the originality of the messages uploaded onto the cloud. More than the connection, the value now is on the media that can connect into more media. The more people may have access, comment and connect to something, authenticate and integrate the “major transmedia talk”, the more the cloud gets smarter. As for now, the environment is in itself considered to be smart. Kelly knows this and stands out that the most important thing is “to have work flowing” (2016, LOC 1100-5810). Regarding the entire “history-medium” in which the cloud has rendered itself, Lanier says that technology becomes a little intimidating when another party manages and appropriates itself of our “externalized memories” (2013, Part VII, Chapter XXVIII); the cloud is a memory, an artificial one that started with the first early web, and whose inspiration dates back to the setting up of books and cities, meaning information and urbanity. These are the cloud punks’ key-stones. Information and urban space, cloud links in Wi-Fi, are supporting the new digital life style. If it exists, it surely is in the cloud. In that case, how was it like to live before the cloud?
Cloud, City and Control
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