Jasper Johns. "The Business of the Eye"

Though his work is often categorized as Pop Art for its use of popular iconography and household objects, Jasper Johns can also be described as a Neo-Dadaist. Using wax-based paint, plaster relief, collage, and even commonplace objects such as brooms and rulers in his paintings, Johns achieves a sculptural texture in his work. He is arguably most known for his flag paintings of the 1950s (the Museum of Modern Art in New York recently paid over $20 million for White Flag), though other themes, including targets, numbers, letters, and maps, are also famously recurrent. Johns is widely considered one of the most important American artists of the 20th century. Available in over 20 languages, "TASCHEN's Basic Art" series offers budget-minded readers quality books on the greatest artists of all time. The neat, slick format and nice price tag make "Basic Art" books perfect for collecting. Every book in the "Basic Art" series features: a detailed chronological summary of the artist's life and work, covering the cultural and historical importance of the artist; approximately 100 color illustrations with explanatory captions; and, a concise biography.