Оглавление
James Schofield. Presentation Skills in 7 simple steps
Contents
Step 1. PREPARE FOR ANYTHING AND EVERYTHING
Five ways to succeed
Five ways to fail
Profile
Transferable life skills
Knowledge sharing
Networking
Presentation types
1 Information sharing
2 Training
3 Selling
4 Introducing change
Clarifying objectives
1 How much time have you got?
2 What practical details should you check about the audience?
3 What influence does their part of the company have on them?
4 What’s your goal?
Finding a mentor
Learning from the internet
Staying relevant
Quality
Quantity
Processing your material
Being clear
Appearance
Irritators
1 we/our vs. you/your
2 must vs. have to
3 Yes, and … / Yes. However, … / No, because … vs. Yes, but …
Presentation friendliness
Attitude
Key take-aways
Step 2. CHOOSE YOUR TOOLS AND STRUCTURE
Five ways to succeed
Five ways to fail
The Classical approach
1 Tell ’em what you’re going to say
2 Tell ’em
3 Tell ’em what you said
The FAB approach
1 Features
2 Advantages
3 Benefits
The Persuasive approach
1 Give your proposed solution
2 Go through the disadvantages of the solution
3 Destroy the disadvantages
4 Go through the advantages
5 Summarise the advantages
6 Call for action
Microsoft PowerPoint
Pros:
Cons:
Prezi
Pros:
Cons:
Flipcharts
Pros:
Cons:
Introductions
Conclusions
Text
Font
Colours
Pictures
Graphs and charts
Do:
Don’t:
Sounding Pro
Key take-aways
Step 3. ASSESS THE VENUE AND EQUIPMENT
Five ways to succeed
Five ways to fail
Room size
Room shape
Furniture
Seating arrangements
Lighting
Electronic equipment
Flipcharts and workshop material
Technical support
Electronic version
Handouts
Flyers
Full documentation
Flipchart photo report
Sounding Pro: A pre-presentation checklist
Key take-aways
Step 4. MAKE AN IMPACT
Five ways to succeed
Five ways to fail
Question tags
Negative questions
1 The amazing fact
2 The challenge
3 The anecdote
Do:
Don’t:
Adjective tripling
Structure
Practice
Stress
Pauses
Intonation
Emphasis
Pace
Volume
Sounding Pro
Key take-aways
Step 5. USE THE RIGHT BODY LANGUAGE
Five ways to succeed
Five ways to fail
The face
Do:
Don’t:
Arms and hands
Legs
Habits to cultivate
Habits to avoid
Positive signals
Negative signals
Taking action
2 Be silent
3 Ask a question
Specific negative signals
2 Rejection
3 Confusion
Key take-aways
Step 6. DEAL WITH NERVES
Five ways to succeed
Five ways to fail
We are not alone
Negative effects
Being prepared for anything
Visualisation
Visualisation lists
Visualisation scripts
Taking a walk
Stretching
Stand stretching
Sit stretching
Clearing the brain
Power poses
Cold hands
Dry mouth or throat
Sweating, blushing, stress rash
Problems with breathing
Rapid heart rate
Nausea and butterflies
Blankness
Key take-aways
Step 7. TURN QUESTIONS TO YOUR ADVANTAGE
Five ways to succeed
Five ways to fail
Compliment the questioner
Paraphrase the question
Ask for a repetition
Ask for clarification
Speculate
Pass the question
Always tell the truth
Information-checking questions
Misunderstandings
Irrelevant questions
Technical questions
Political questions
Do:
Don’t:
Question types
1 Kick-off questions
2 Target questions
3 Delayed fuse questions
Sounding Pro
Key take-aways
If you enjoyed Presentation Skills, check out these other great Business Skills in 7 Simple Steps titles
About the Author
Copyright
Отрывок из книги
Step 1 Prepare for anything and everything
Step 2 Choose your tools and structure
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Once you have these supporting elements in place, you can start getting together the material you need for your presentation. What should you be aware of?
It sounds obvious but the most important thing to remember about your choice of material is that it must be relevant. All of it. There’s always a temptation to include an unnecessary story or visual aid because it’s entertaining or interesting. Shoot these puppies right at the start of your preparation because if you allow them into your presentation, you will quickly get fond of them and they’ll be much harder to get rid of later when you realise you have a time problem. Everything you include must underpin the presentation goal that you set yourself before you get to this stage.
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