The Obvious: Everything You Need to Know to Succeed

The Obvious: Everything You Need to Know to Succeed
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James Dale. The Obvious: Everything You Need to Know to Succeed

JAMES DALE. THE OBVIOUS. Everything you need to know to succeed

Dedication

Contents

Introduction

The bottom is a good place to start

There are no shortcuts

Work is a challenge. Or it should be

It is about everyone but you

Go on an ego diet

The credit will find you

There’s something to this Golden Rule thing

The bad guys make the good guys look better

Play fair – what a concept

You’re judged by the company you keep

Shut up

Listen. Then hear

You can learn a lot from great listeners. And bad ones

It’s okay to be ignorant. It’s not okay to stay that way

Ask. It’s a great way to find out what you don’t know

Don’t sell. Solve

Give people what they want (not what you want them to want)

Buying is selling

The customer is always right … even when she’s wrong

You can see more clearly from a distance

Ahem. Pay Attention

Throw out your mental trash

Extra long is for suits, not meetings

Don’t write in ink (50% of all meetings get changed)

Cut the budget

Cut your losses

It’s more important to do business than to speak business

A weasel is a rodent

Mean what you say

There’s no such thing as a good liar

An excuse is not a reason

Apologize

Take responsibility

Whatever you think, think the opposite

Failure is good

Change happens

Global is the New Local

Just because someone is rich doesn’t make him smart

You have to get old. You don’t have to think old

Life isn’t fair. Get over it

Consistency beats a hot streak every time

Don’t look backward. There’s nothing there

Most things aren’t as serious as they seem (but some are)

Envy is ugly

Grudges are stupid

Forgive and forget – or at least one out of two

Ignore titles, especially your own

Money is a tool, not a god

It’s 0–0 tomorrow

Show up

Today is a good time to do something

Obsessive–compulsive isn’t all bad

Patience is a virtue. So is impatience

Don’t Take “no.” Press “0.”

Work is not a hobby

Be the boss. Don’t be bossy

Take Boss 101. Learn from best and worst

Hire someone smarter than you

Promote someone who isn’t ready

Trust someone – besides yourself

Firing hurts – or it should

Everyone has a boss – even the boss

If you wait for things to be different, you’re in for a long wait

If you have to ask for a raise, quit

Start over tomorrow – but don’t do it the same way

Copyright

About the Publisher

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To my wife, Ellen. I was going to make a list of all the things you mean to me, but the publisher said I had to leave room for the book. I love you. Obviously.

Title Page

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Apologize

Take responsibility

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