Sweat Equity

Sweat Equity
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Leaders are no strangers to challenges; in recent years, businesses have experienced unprecedented layoffs, dismal sales, dwindling retirement accounts, and the bankruptcy of once-heralded institutions. While these uncertain times are difficult, they also provide the opportunity for great leadership. Over three decades of research, Jim Kouzes and Barry Posner, the bestselling authors of The Leadership Challenge, have asked thousands of leaders to describe their personal leadership best. Across the board, people say their greatest moments arise out of the most difficult periods of their careers. Turning Adversity Into Opportunity reveals how leaders at any level can transform difficult circumstances into opportunities for growth and success. Kouzes and Posner offer a clear set of six actionable strategies, showing how extraordinary leaders navigate through uncertainty, hardship, disruption, transformation, transition, recovery, new beginnings, and other significant challenges. Exemplary leadership disrupts the status quo, and Kouzes and Posner show how to awaken and pursue new possibilities and opportunities, no matter what the circumstances. Wherever you find yourself in your organization or community, Turning Adversity Into Opportunity will help you embrace the chance within any challenge to make a real difference.

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Jason Kelly. Sweat Equity

Acknowledgments

Introduction: Take Your Gym to Work

CHAPTER 1. Money Moves

CHAPTER 2. On Location

CHAPTER 3. Barry and the Art of Boutique Fitness

CHAPTER 4. Mob Rules

CHAPTER 5. Dress the Part

CHAPTER 6. Looking for Meaning

CHAPTER 7. Charity Case

CHAPTER 8. Work and Working Out

CHAPTER 9. Mary’s Merry Marathons

CHAPTER 10. Money on the Run

CHAPTER 11. The Man Makes the Shoe

CHAPTER 12. The Money in Color

CHAPTER 13. The Guts

Conclusion

About the Author

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It’s a rare and wonderful thing when things you love collide in a single project and I’m deeply grateful to the many, many people who helped me along the way.

None of this would be possible without the support of Bloomberg, my journalistic home since 2002. Working there has provided me opportunities, challenges, and adventures I never imagined and I owe more than I can express to Bloomberg’s leadership, starting with Mike Bloomberg and Peter Grauer. I’ve been able to work for two amazing editors-in-chief, including Bloomberg News founder Matt Winkler, who hired me and has supported me for more than a dozen years. More recently, I’ve learned much from and been inspired by John Micklethwait.

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He identified the Ironman as the ultimate triathlon test and signed up for the Lake Placid version. He joined a team called Full Throttle Endurance at Chelsea Piers and discovered an entire subset of the population he wasn’t aware of. “It’s a whole world, all these Type A people who like to solve problems,” he says.

The Ironman stands as an extraordinary physical test, and essentially began as a Hawaiian daydream, part of an ongoing friendly debate about which of three local events – the Honolulu Marathon, the Waikiki Rough Water Swim, or the Around Oahu Bike Ride – was the most difficult, and thereby produced the best athlete. A U.S. Navy officer named John Collins and his wife Judy decided to combine the three as the ultimate endurance test. In 1978, 15 participants took on a 2.4 mile swim, followed by a 112-mile bike ride, capped with a marathon (26.2 miles).

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