Future Proofing You
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Jay Samit. Future Proofing You
Table of Contents
Guide
Pages
FUTURE PROOFING YOU. TWELVE TRUTHS FOR CREATING OPPORTUNITY, MAXIMIZING WEALTH, AND CONTROLLING YOUR DESTINY IN AN UNCERTAIN WORLD
Foreword
Introduction
How Do You Go about Future Proofing You?
PART I The Twelve Truths
1 The Growth Mindset
Truth #1 – You Must Have a Growth Mindset
How Do So Many Fail in a Land So Rich with Opportunity?
Job Security Is a Myth
Wealth Comes from Creating Money, Not Earning and Saving It
Fostering a Growth Mindset
Six Techniques for Developing a Growth Mindset
Notes
1.5 The Future Proofing You Experiment
Rules for the Future Proofing You Experiment
Finding a Mentee
2 Leveraging Obstacles for Success
Truth #2 – Obstacles Are Opportunities in Disguise
Finding Problems to Solve
Seven Steps for Problem Solving
What Problem Was Vin Clancy Going to Solve?
Vin's Million‐Dollar Idea
Notes
3 Harnessing Fear to Your Advantage
Truth #3 – Fear Is Good
Fear Inaction More than Action
Overcoming the Fear of No Funding
Overcoming the Fear of Going Broke
Proven Technique for Tackling Doubt
Harnessing the Three Primary Fears of Others
Notes
4 Embracing Failure as Part of the Journey
Truth #4 – Failure Is Great
Four Approaches to Embrace Failure
Reducing Your Chances of Failing
Notes
5 Igniting Your Superpower by Applying What Makes You Unique
Truth #5 – Your Unique Superpower Makes You Successful
What Comes Naturally to You?
What Do You Do Better Than Anyone You've Ever Met?
What Makes Time Disappear for You?
When Friends Ask Your Advice, Why Are They Coming to You?
What Would You Do If Money Didn't Matter?
Identifying Your Kryptonite
Notes
6 Turning Perseverance into Passion
Truth #6 – Passion Makes You Unstoppable
Four Questions for Cultivating Passion
Would Your Fourth‐Grade Self Be Proud of Who You Are Today?
What Makes Time Stand Still for You?
If You Were Billionaire Bruce Wayne (aka Batman), How Would You Save the World?
If You Only Had a Year to Live, How Would You Spend It?
Six Techniques for Maintaining Passion
Notes
7 Don't Fly Solo: Finding the Right Mentor for Each Phase of Your Career
Truth #7 – You Can't Go It Alone
Three Ways to Find a Mentor Using LinkedIn
Building a Network of Mentors
Finding a Partner
Using Mentorship to Build Your Team
Upscaling Your Team
Notes
8 Everything Is a Tech Startup. Yes, Everything!
Truth #8 – Everything Is a Tech Startup
Time Management Is a Competitive Edge
Three Tips for Increasing Productivity in a Digital World
Vin's Top 22 Growth‐Hacking Tools
Notes
9 Filling the Void
Truth #9 – You Must Fill a Void
Mortar and Use Case Voids
Cross‐Pollination
30‐Day Challenge Revisited
New Technology Solves Old Problems
Find Voids Others Are Too Busy to Fill
Vin's Void Vanishes
Notes
10 The Trillion‐Dollar Opportunity
Mobile Is Going Spatial
Truth #10 – Spatial Reality Is a Trillion‐Dollar Opportunity
The M.O.V.E. Method
Notes
11 Working Hard Doesn't Make You Rich
Truth #11 – Working Hard Doesn't Make You Rich; Working Smart Does
Deal Structure
Raising Capital
Reinvesting Profits
Notes
12 Remote Workers Are Your New Competitive Advantage
Truth #12 – Remote Workers Are Your New Competitive Advantage
Benefits of Employees Working from Home
Five Techniques for Managing Remote Workers
Notes
PART II Future Proofing Your Business
13 Using Mergers and Acquisitions for Future Proofing You
The Art of the Exit
Why Large Companies Acquire Small Companies
Getting an Offer
Notes
14 Fulfilling the Need for Profitable Sustainability
Sustainable Capitalism
Purpose‐Driven Profits
The Sharing Economy
Four Questions for Creating Sustainability. What Beliefs Are Core to Your Company?
What Is Your Value Proposition?
How Do You Measure Success?
How Do Your Sustainability Goals Compare to the Rest of Your Industry?
Notes
15 Pay It Forward
Notes
Epilogue – Vin's Reflections
About the Author
Acknowledgments
Index
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Отрывок из книги
JAY SAMIT
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Airbnb, Google's search engine, and cryptocurrencies such as Bitcoin are all examples of new business models that created billions of dollars that would not have otherwise existed. Airbnb monetized surplus rooms, thereby unlocking billions of dollars of stored value. Silicon Valley's venture capital firms are all based on this model. VCs look to invest in disruptive ideas that can generate at least a tenfold return on their money. The best of the best, venture capitalists who generate billions of dollars, are tracked on the Midas List. Sequoia Capital's Jim Goetz topped the 2017 Midas List by being the only person to invest in the 55‐person mobile app developer WhatsApp, which sold to Facebook for nearly $22 billion after only five years in business. What makes the WhatsApp story even more astounding is that its founder, Jan Koum, just prior to starting WhatsApp, had applied for a job to work at Facebook and was rejected. Without a job, he created his company and became one of the wealthiest billionaires on the planet. Koum, a college dropout and Ukrainian immigrant, made $7.5 billion on an idea he would have gladly given Mark Zuckerberg for free if only Facebook had hired him.12 Unlike the wealthy industrialists of the twentieth century, today's Future Proofing millionaires and billionaires don't amass wealth, they create it. And, so can you.
To benefit from the opportunities available in the twenty‐first century, you must first understand how businesses create value. As I illustrated with the previous arithmetic problems, you need to unlearn how you thought companies made money and look for ways that existing businesses can be disrupted. In my previous book, Disrupt You!, I walked readers through all the parts of the modern business value chain from research and development, design and production, through to marketing, sales, and distribution. New technologies such as mobile, social media, and blockchain provide opportunities for small startups to greatly improve upon one part of the chain and dislodge large, less nimble incumbents. Instagram upends Kodak. Netflix destroys Blockbuster and destabilizes Hollywood studios. Airbnb destabilizes the hotel industry. Uber disrupts 17 million taxi drivers. Depending on the industry, businesses can be disrupted at any link upon the chain and thereby release value that can be captured by new startups. (If you haven't read Disrupt You!, I highly suggest you do before launching your new business. If this was a college course, Disrupt You! would be the prerequisite for enrolling in Future Proofing You.) Beating the competition is but one path to financial success.
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