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Maxwell McCombs
Setting the Agenda
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Dedication
Setting the Agenda The News Media and Public Opinion
Copyright page
Boxes
Foreword: ‘Messages and Residues’
Preface
Notes
1 Influencing Public Opinion
Our pictures of the world
Contemporary empirical evidence
The accumulated evidence
The 1972 US presidential election in Charlotte
The 1976 US presidential election in three communities
National concern about civil rights
British and American concern about foreign affairs
Public opinion in Germany
Agenda setting in a Swedish election
Public opinion in Louisville
Local public opinion in Spain, Japan, and Argentina
Replication with other issues
Cause and effect
A new communication landscape
1. Do online media have agenda-setting effects among the public?
2. Has the proliferation of online media diminished the agenda-setting impact of the traditional media?
3. To what extent are there specific channel effects vs. the collective impact of a communication gestalt?
Summing up
Notes
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