Uncommon Sense

Uncommon Sense
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Get ahead in your personal and professional life with crowd-pleasing communication skills Packed with advice on improving verbal and non-verbal communication skills alike, Communication Essentials For Dummies is a comprehensive, approachable guide to communication no one should be without. Utilising a core range of simple skills, this friendly guide shows you how easy it is to communicate effectively. You'll find out how to listen actively, establish rapport, communicate with credibility, manage communication in difficult situations and converse with ease using modern technology – and lots more. Great communication skills can make all the difference in your personal and professional life, but for those who tend to get a bit tongue-tied under pressure or just have a hard time asserting themselves, voicing thoughts coherently and confidently can be a sweat-inducing experience. Here, expert author Elizabeth Kuhnke takes the intimidation out of communication by sharing her top tips for successful communication in any situation. Discover how to get ahead in the workplace by mastering your communication skills Realise the benefits of active listening and the value of establishing rapport Understand how the use of effective communication skills can help you secure a new job offer Recognise how to use effective communication to negotiate your way to personal and professional success Whether you're looking to climb the corporate ladder, take on a new professional challenge or just want to improve your communication skills in personal and professional relationships, Communication Essentials For Dummies will have you listening, voicing and articulating your way to success in no time.

Оглавление

Pape Scott. Uncommon Sense

FOREWORD

ABOUT THE AUTHOR

ACKNOWLEDGEMENTS

Part I. THE LIMITSOF REASON

0.9. START THINKING FOR YOURSELF

1. THE PIED PIPER

WHY THE CONFIDENCE?

DRAWING THE LINE OF CREDIBILITY

2. THE ART OF PREDICTION

GAME THEORY

ECONOMIC MODELLING

UNLIMITED POSSIBILITIES

3. WHY ECONOMICS WILL NEVER BE A SCIENCE

‘HYPOTHESIS NON FINGO'

A SOCIAL SCIENCE

4. FORECASTING THE STOCK MARKET

BABSON'S BREAK

EVANGELINE ADAMS

JESSE LIVERMORE

5. DOES THE STOCK MARKET FORECAST THE ECONOMY?

6. CAN CHARTS PREDICT?

LOUIS BACHELIER

ALFRED COWLES

HOLBROOK WORKING

RALPH ELLIOTT AND MAURICE KENDALL

HARRY ROBERTS

WHAT ABOUT BULL AND BEAR MARKETS?

PUTTING RANDOMNESS INTO PERSPECTIVE

7. MARKET TIMING

IS IT PREDICTION OR A STUDY OF CYCLES?

DOW THEORY

BEN GRAHAM AND THE COMMITTEE ON BANKING AND CURRENCY

BOB SHILLER'S CAPE

JAMES TOBIN'S ‘q'

WARREN BUFFETT'S FAVOURITE METRIC

THE COPPOCK INDICATOR

MARKET TIMER OR STOCK PICKER?

8. ARE COMPUTERS THE ANSWER?

ALGORITHMS

HIGH FREQUENCY TRADING

THOMAS PETERFFY

THINGS HAVEN'T ALWAYS BEEN SO FAST

HOW FAST CAN IT GET?

THE TAKE-HOME MESSAGE

9. THE EFFICIENT MARKET HYPOTHESIS

ORIGINS OF THE EMH

EUGENE FAMA

MAKING SENSE OF THE EMH

10. TRADER OR INVESTOR?

JESSE LIVERMORE VS WARREN BUFFETT

WHAT IS THE MARKET PRICE TELLING US?

THE STOP LOSS ORDER

THROWING CHARLES DOW INTO THE MIX

11. REALISTIC EXPECTATIONS OF RETURNS

Part II. STOCKSCREENSAND VALUEMETRICS

12. WHERE TO START: STOCK SCREEN OR TRIAD OF ANALYSIS?

STOCK ANALYSIS AT THE ECONOMY LEVEL

STOCK ANALYSIS AT THE BUSINESS SECTOR LEVEL

FROM THE BOTTOM UP – STOCK ANALYSIS AT THE COMPANY LEVEL

STOCK SCREENS

13. DON'T ACCEPT THE PE RATIO AT FACE VALUE

WHAT'S WRONG WITH THE PE?

USING THE PE TO SELECT STOCKS

USING THE PE AS A SCREEN

BOB SHILLER AGAIN

USING THE PE TO CONSTRUCT A PORTFOLIO

14. EARNINGS GROWTH ISN'T ALWAYS A GOOD THING

WHY MANAGEMENTS RETAIN PROFITS DESPITE DELIVERING A POOR ROE

15. WHY DO PRICE TO BOOK RATIOS VARY?

WHAT IS BOOK VALUE TELLING US?

RELATING BOOK VALUE PER SHARE TO MARKET PRICE

WHAT IS A LOW P/B RATIO TELLING US?

16. SELECTING STOCKS BY DIVIDEND YIELD

DOGS OF THE DOW

RECEIVING NO DIVIDEND IS OKAY

SO WHICH METRICS SHOULD YOU USE?

Part III. THE GENESISOF STOCKVALUATION

17. IT ALL STARTED IN EUROPE

LEONARDO PISANO

JEAN TRENCHANT

JOSEPH DE LA VEGA

SIR JOSIAH CHILD AND THE 17TH-CENTURY BUFFETT

THOMAS BASTON AND DANIEL DEFOE

ARCHIBALD HUTCHESON

THOMAS MORTIMER

BEFORE CROSSING THE ATLANTIC

18. TIME TO CROSS THE ATLANTIC

INVESTORS OR COWBOYS?

CORNELIUS VANDERBILT

JAY GOULD

JAMES MEDBERY

UNITED STATES STEEL

CHARLES DOW

VALUE INVESTING BEFORE BEN GRAHAM'S SECURITY ANALYSIS

BUFFETT'S PITHY ONE-LINERS

19. THE ADOPTION OF FINANCIAL REPORTING

THE MATCH KING

POST-CRASH WALL STREET

SHIFTING EMPHASIS ON THE MEANS OF VALUATION

20. THE MODERN ERA

THE 1930s

FROM THE SIXTIES TO TODAY

Part IV ‘CALCULATING'VALUE

21. INTRINSIC VALUE AND MARKET PRICE

WHAT'S A STOCK REALLY WORTH?

CALCULATING INTRINSIC VALUE

FROM CLICKS TO CHICKS

SOLOMON ASCH AND SPINNING WHEELS

WHAT IS MARKET PRICE?

WHAT DRIVES MARKET PRICE?

22. EARNINGS AND EARNINGS GROWTH

EARNINGS PER SHARE

DIVIDENDS AS INPUTS

GROWTH OF EARNINGS AND DIVIDENDS

LINKING EARNINGS GROWTH TO RETENTION OF EARNINGS

WHY COMPOUNDING IS FINITE

23. THE DISCOUNT RATE

THE CAPITAL ASSET PRICING MODEL

BARR ROSENBERG'S BARRA

SENSITIVITY OF THE DISCOUNT RATE

MORE PRACTICAL MEASURES OF RETURN AND RISK

FURTHER INPUTS – THE CO-STARS

24. THE FORMULAE

THE POPULAR FORMULAE

BEN GRAHAM'S FORMULA

‘BUFFETTOLOGY'

DEALING WITH UNCERTAINTY – THE MARGIN OF SAFETY

IT'S NOT THE MATHS THAT DELIVERS THE ANSWERS

Part V. BEATINGTHE STOCKMARKET

25. THE DURANT-DORT CARRIAGE COMPANY

26. SEARCHING FOR NUMERIC CONSTANTS

EXTRAPOLATING EARNINGS GROWTH – THE 1929 BULL MARKET

EXTRAPOLATING RETURN ON EQUITY

A CASE STUDY: FORGE GROUP

27. THE HUMAN CONSTANT

IT'S ALL ABOUT HOW YOU THINK, STUPID!

28. COIN-FLIPPING ORANG-UTANS (MY FIRST TRIPS TO OMAHA)

HAS BUFFETT BEATEN THE MARKET THROUGH LUCK OR SKILL?

APPENDIX A: WHY BOOK VALUE DIFFERS FROM ECONOMIC VALUE

APPENDIX B: DEBT ANALYSIS

GLOSSARY

REFERENCES

BIBLIOGRAPHY

INDEX

WILEY END USER LICENSE AGREEMENT

Отрывок из книги

‘Where do I find a good investment analyst to hire?' I asked a close friend.

‘Well, there's one guy I know. He's brilliant, but he's kind of … intense.'

.....

While Drew might have been cunning, he can't claim that his handkerchief scam was original. Author and businessman Joseph de la Vega traded stocks on the Amsterdam Exchange back in the 17th century, and in his 1688 book Confusion de Confusiones he writes:

Hey, we live in the digital age now. No longer the need for notes scribbled on pieces of paper. Just find a thinly traded stock and get to work on the internet. Enter 15-year-old Jonathan Lebed, the first minor ever to fall foul of the US Securities and Exchange Commission (SEC) on charges of stock manipulation. From late 1999 into early 2000 Lebed made hundreds of thousands of dollars using the time-honoured technique of ‘pump and dump', also known as ‘buy, lie and sell high'.

.....

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