Reimagining Work

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Peter Maglathlin. Reimagining Work

About Us

About the Authors

ROB BIEDERMAN

PATRICK PETITTI

PETER MAGATHLIN

Introduction

CHAPTER 1. A Quick History of Work

CHAPTER 2. HourlyNerd

CHAPTER 3. The Gig Economy

CHAPTER 4. Walking Sand Hill Road

CHAPTER 5. The Talent Crunch. 2014

CHAPTER 6. The Match Game. Winter–Spring 2014

CHAPTER 7. The Flexible Workforce

CHAPTER 8. Disruption. Summer–Fall 2014

CHAPTER 9. The Upside‐Down Work/Life Equation. Winter–Spring–Summer 2015

CHAPTER 10. The Rules Do Not Apply

CHAPTER 11. Fake It 'til You Make It. Fall 2015–Spring 2016

CHAPTER 12. Win with Technology. 2016

CHAPTER 13. The Future of a Flexible Workforce. 2017 and Beyond

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Catalant connects companies to the world's best business talent, on demand. We believe that rapid advances in technology and remarkable changes in how professionals today are choosing to work has transformed the way companies and talent engage with each other. At Catalant, we have built a platform for these seekers and suppliers of talent to meet. Our global network includes 40,000+ independent professionals and subject matter experts who are available to work with enterprise customers on a range of business needs including research, strategy, marketing, finance, sales, and operations projects. There is a new way of working and Catalant is helping to drive the change. Based in Boston, Catalant serves hundreds of global clients, including more than 25 % of the Fortune 100. For more information, visit www.GoCatalant.com

Prior to founding Catalant, Biederman was a private equity investor at Goldman Sachs and Bain Capital, where he focused on the health care and high‐tech industries. Biederman graduated from Princeton University and Harvard Business School.

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“Careful what you wish for” should be taught on day one at every business school in America. We were still in our second year at HBS when we raised a Series “A” round of venture financing totaling in the millions. Despite the skepticism expressed by some of the visionaries who populate the Bay Area, three of stodgy Boston's best‐regarded venture firms saw the potential of our fledgling company. Beyond our earliest and wildest expectations, there'd be a “B” round and then a “C” and then a “D” round that gave us a paper value in the hundreds of millions, much of that coming from New England. It was fortunate that we were die‐hard fans of the Patriots, now that we were included in the roster of the Kraft family, who owns the fabled five‐time Super Bowl–winning football team. Intuit founder Scott Cook, Rent the Runway founder Jenn Hyman, and several other tech luminaries also jumped onboard.

Luck was definitely smiling on us when we landed General Electric and its $140 billion in annual revenue as a true, paying customer. Going back to our drawing board days, a mere 18 months previous, we had initially thought we were creating a platform for small businesses. But bringing GE on board while we were still in grad school opened us up to a future that we had hardly imagined. General Electric proved more than a marquee customer. Its investment arm, GE Ventures, would take an ownership stake in our company and, more importantly, help champion our cause. Then‐CEO Jeff Immelt, one of the business world's most highly regarded executives, would host a dinner in Boston on our behalf in the fall of 2016. Talk about executive buy‐in! Jeff himself sent the invite emails to the CEOs of 15 of the country's largest companies, encouraging them to learn more about how our company could help them both manage costs and provide access to a wide array of top talent. Multiple senior leaders from the Fortune 100 showed up for our little dinner – a gathering that might have ranked among the more impressive turnouts of corporate firepower in Boston that year. Standing before the group, Jeff encouraged them to use Catalant and told them that our business had the potential to change the world. At the same time, a small part inside all of us recalled that screen grab of our 150th place finish, which Rob still regularly reviewed for motivation.

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