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Rhonda Abrams. What Business Should I Start?
What Business Should I Start?
Who this book is for
This book is for you if:
You probably do not need this book if:
Table of Contents
Foreword
About Rhonda Abrams
Introduction. YOU CAN DO IT There’s a business that’s right for you
The Seven Step Process
step 1. Discover your E-Type™ discover your E-Type
What’s your E-Type?
How does knowing your E-Type help?
The E-Type test
E-Type Test. Section One
Section Two
Tabulating your E-Type test. Section 1
Section 2
Reading your results
E-TYPE TEST TABULATION GRID
Understanding your E-Type
E-Type: Advisor/Counselor. Overview
Options for this E-Type
You may be this E-Type if . .
This E-Type’s secrets & strategies:
Watch out for . .
E-Type: Builder/Creator. Overview
Options for this E-Type
You may be this E-Type if . .
This E-Type’s secrets & strategies
Watch out for . .
E-Type: Caregiver/Maintainer. Overview
Options for this E-Type
You may be this E-Type if:
This E-Type’s secrets & strategies:
Watch out for . .
E-Type: Communicator/Trainer. Overview
Options for this E-Type
You may be this E-Type if . .
This E-Type’s secrets & strategies:
Watch out for . .
E-Type: Entertainer/Host. Overview
Options for this E-Type
You may be this E-Type if . .
This E-Type’s secrets & strategies
Watch out for . .
E-Type: Investor/Owner. Overview
Options for this E-Type
You may be this E-Type if . .
This E-Type’s secrets & strategies
Watch out for . .
E-Type: Organizer/Administrator. Overview
Options for this E-Type
You may be this E-Type if . .
This E-Type’s secrets & strategies
Watch out for . .
E-Type: Seller/Broker. Overview
Options for this E-Type
You may be this E-Type if . .
This E-Type’s secrets & strategies
Watch out for . .
E-Type: Technologist/Engineer. Overview
Options for this E-Type
You may be this E-Type if . .
This E-Type’s secrets & strategies
Watch out for . .
step 2. Define your aspirations. define your aspirations
The Four Aspirations
Actualizing Activity
Solo Sustainer
Balanced Business
Visionary Venture
Defining your business aspiration
Funding and your business classification
BUSINESS ASPIRATION & POSSIBLE FUNDING SOURCES
Your changing aspirations
YOUR ASPIRATIONS
step 3. Identify your talents and passions. your talents and passions
From personal passion to business idea
Your interests and passions
Your talents and abilities
INTEREST AREAS BRAINSTORMING EXERCISE
INTEREST AREAS INVENTORY
ABILITIES AND TALENTS BRAINSTORMING EXERCISE
Interest area business list
Business idea generator
ABILITIES INVENTORY
BUSINESS IDEAS BY INTEREST AREA
What about my dream business?
BUSINESS IDEAS IN YOUR INTEREST/ABILITY AREAS
step 4. Follow in the footsteps of success. footsteps of success. Where successful entrepreneurs get their ideas
Survey says!
Previous work experience
Hobbies
PREVIOUS WORK EXPERIENCE SKILLS INVENTORY
NEW WORK FROM OLD?
Advantages of a Hobby-Related Business:
Disadvantages of a Hobby-Related Business:
The best time for hobby businesses
FOLLOW YOUR PASSION?
Think old industries
Apply technology in non-technology industries
HOT INDUSTRIES
HOT SECTORS
Think small!
Where the self-employed are now
What the numbers show
NON-EMPLOYER BUSINESSES: 2001
“It Just Came to Me” —an “Aha!” moment
GENERATING NEW IDEAS—CREATING AN “AHA!” MOMENT
Make your own footsteps
step 5. Explore your choices. explore your choices
1. Small business leaders and laggards
2. Popular business categories
MAJOR ECONOMIC SECTORS
SMALL BUSINESS LEADERS AND LAGGARDS
SMALL BUSINESS LEADERS AND LAGGARDS
3. Popular individual businesses
My 23 business list
Why do so many businesses sound discouraging?
Popular Business Categories. Category: Construction. Overview
The numbers
Where the construction entrepreneurs are now
Construction options
The money
Outlook
Related fields
For more information
For more information on related fields
Category: Consulting. Overview
The numbers
Options in consulting
The money
Outlook
For more information
Category: Franchising. Overview
The numbers
Where the franchise entrepreneurs are now
The money
THE TWELVE WORST FRANCHISE AGREEMENT PROVISIONS
Outlook
Watch out for…
THE AAFD’S “8 THINGS TO LOOK FOR IN A FRANCHISE”
For more information
Category: Independent sales
The numbers
Options in independent sales
The money
Outlook
For more information:
Category: Manufacturing. Overview
The numbers
Options in manufacturing
The money
Watch out for
COMPARISON OF MANUFACTURING SUB-CATEGORIES, 1997-2002
Outlook/Your chance of success
For more information
Category: Retail. Overview
The numbers
Where the retail entrepreneurs are now
Online retail (e-commerce)
The money
Highest gross margins—2003
Outlook
For more information
Popular Individual Businesses. Animal Groomer
The facts
The good
The bad
The first three steps
The bottom line
For more information
Auto Detailer
The facts
The good
The bad
The first three steps
The bottom line
For more information
Bed and Breakfast
The facts
The good
The bad
The first three steps
The bottom line
For more information
Childcare
The facts
The good
The bad
The first three steps
The bottom line
For more information
Computer Network/System Administrator
The facts
The good
The bad
The first three steps
The bottom line
For more information
Doula
The facts
The good
The bad
The first three steps
The bottom line
For more information
Event Planner
The facts
The good
The bad
The first three steps
The bottom line
For more information
Financial Planner
The facts
The good
The bad
The first three steps
The bottom line
For more information
Florist
The facts
The good
The bad
The first three steps
The bottom line
For more information
Freelance Writer
The facts
The good
The bad
The first three steps
The bottom line
For more information
General Contractor (Residential)
The facts
The good
The bad
The first three steps
The bottom line
For more information
Interior Decorator/Designer
The facts
The good
The bad
The first three steps
The bottom line
For more information
Landscaper (installation/maintenance)
The facts
The good
The bad
The first three steps
The bottom line
For more information
Limo Driver/Operator
The facts
The good
The bad
The first three steps
The bottom line
For more information
Marketing Consultant
The facts
The good
The bad
The first three steps
The bottom line
For more information
Massage Therapist
The facts
The good
The bad
The first three steps
The bottom line
For more information
Nail Salon
The facts
The good:
The bad
The first three steps
The bottom line
For more information
Personal Trainer
The facts
The good
The bad
The first three steps:
The bottom line
For more information
Private Investigator
The facts
The good
The bad
The first three steps
The bottom line
For more information
Real Estate Agent (residential)
The facts
The good
The bad
The first three steps
The bottom line
For more information
Restaurant
The facts
The good
The bad
The first three steps
The bottom line
For more information
Specialty Foods Manufacturing
The facts
The good
The bad
The first three steps
The bottom line
For more information
Website Developer/Designer
The facts
The good
The bad
The first three steps
The bottom line
For more information
step 6. Narrow your niche. narrow your niche
Choosing a specialty
Customer-based niches: who your customers are
NICHE MARKET IDEAS
Product/Service-based niches: what you do
RATING POTENTIAL NICHES
Finding a niche for your business
Will choosing a niche limit me?
step 7. Rank, rate, and reveal your business. rank, rate, and reveal!
Rating your business ideas
Can succeed as a business
You can fund it
SUMMARIZE YOUR FINDINGS
RATING AND RANKING YOUR BUSINESSES
What’s your chance of success?
Increasing your chance of success
Getting started on your new business
Steps to get started
A final word
Share your story!
The information and inspiration you need to succeed—every month!
INDEX
Plan for your company’s financial success!
Benefits:
Every successful business starts with a plan
Book features:
Once you know which business to start, here’s how to start it
Book features:
