English for Small Business Management

Оглавление

В. В. Мороз. English for Small Business Management

Introduction

1 Unit 1. Family Business Opportunities

2 Unit 2. Customer Satisfaction – the Key Ingredient

3 Unit 3. Selecting the Management Team and Form of Organization

4 Unit 4. Consumer Behaviour and Product Strategy

5 Unit 5. Managing Human Resources

Glossary

Resources

Appendix A (справочное)

Отрывок из книги

Son, daughter, mother, father, sister, brother, grandparents, nephew, niece, cousin, aunt, uncle, wife, husband, spouse.

entrepreneurship – предпринимательство;

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to appreciate – высоко ценить, оценивать по достоинству;

commitment – обязательство;

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