Читать книгу Business Trends in Practice - Бернард Марр, Bernard Marr - Страница 34

PART II RETHINKING KEY SECTORS

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Building upon the global shifts and tech mega-trends outlined in Part I, in Part II we'll look at the implications for some key sectors, including opportunities, challenges, and some brief examples of exciting projects and initiatives. (You'll find many more real-world examples across Parts III and IV.)

I could write a whole book on the changes taking place in these sectors, so each chapter provides an overview and highlights some of the dramatic shifts taking place. And, of course, I wasn't able to include every possible sector or industry facing change. I wanted to highlight those sectors that touch all of our lives to ensure everyone can relate to them. Some sectors are deliberately not included here, because they're referred to so frequently across Parts III and IV. Retail is a prime example.

Bottom line, if your sector isn't explicitly mentioned in this Part, don't worry; many of the same challenges, trends, and transformations will be applicable to your organization, and there are many lessons to be learned from the changes taking place in these industries.

Business Trends in Practice

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