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Richard Taylor
Start & Run a Bed & Breakfast
Читать книгу Start & Run a Bed & Breakfast - Richard Taylor - Страница 1
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Страница 1
START & RUN A BED & BREAKFAST
Introduction
Страница 4
Страница 5
3 Market Research
1. Why Do Market Research?
2. Sources of Information
3. What Tourist Attractions Are in Your Area?
3.1 The tourist attraction survey
3.2 Do your own tourist attraction survey
4. Know Your Potential Customers 4.1 Who are your potential customers?
4.2 What facilities and services do your customers want?
5. Know Your Competition
5.1 Other B&Bs
5.2 Small, local inns
5.3 Local commercial establishments
5.4 The competitor survey
6. Document Your Market Research Costs
“Apple Cart” Apple Butter
4 Using Your Market Research
1. Summarize Your Market Research Surveys 1.1 Choose your start-up customers
1.1a Expense
1.1b Acceptability
1.1c Compatibility
1.2 List your final customer choices
2. What Does Your Market Research Summary Tell You?
3. Do a Trial Bed and Breakfast Visit
3.1 Choosing the home
3.2 Inspecting the home
3.3 Document your costs
4. Establish Start-up Parameters
Bran and Superbran Bread
5 Making It Legal
1. Sources of Information
2. Your Business Structure
3. Registering Your Business Name
4. Levels of Taxation
5. Bylaws and Zoning
6. Business Licenses and Inspections
6.1 Fire inspection
6.2 Building inspection
6.3 Health inspection
7. Insurance
8. Document Your Costs
Oscar’s Wilde Chili Sauce
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