Читать книгу Value-Based Fees - Alan Weiss - Страница 32

Since these folks are fixated on neat boxes and clear rates as a professional pathology, it's not surprising that they cheat themselves out of their fair remuneration.

These are people who balance books, save tax dollars, highlight areas of enhanced profitability, set up effective retirement plans, provide investment advice, and generally help you exhaust every legal nook and cranny to keep your money where it belongs—in your own pocket. For the glory of providing this value, they charge under $100 an hour. An accountant with less than 20 years of experience in the United States in 2020 averaged $70,000.⁹

CPAs don't get it (although more and more financial planners are beginning to). They see their value as tasks performed, which are tightly tied to and choreographed by time involved. They even have fee schedules for their various tasks, on the assumption that they can pretty accurately forecast the amount of hours needed for each task. And they probably can, which is neither here nor there.

I love the people who do my taxes and financial planning, who may have saved me hundreds of thousands over the years (and kept me out of jail in the bargain). But I'm glad they don't read my books—because if they did and decided to change the billing basis, I'd have no choice but to go along.

I'd have to pay more. I have no fear about printing this here. I'm sure they will never read it!