Читать книгу Secrets of Success. Business English Course - Alexander Chumakov - Страница 4

Hello, there! This is Alex. Hope, you are having a nice day today. My goal is to help you speak business English better than you are doing now.

I’ve got the great news for you. We are going to do some business English. We are going to do “The Secrets of Success” Business English Course.

What you learn in this course:

Let me tell what you’ll learn in this real, authentic, true Business English Course.

In “The Secrets of Success” (SOS) Business English Course you will learn:

– Why you do what you do? You will certainly have a better understanding why your organization or company exists;

– You will learn about the Cause, the Higher Purpose in business and about the importance of having the Cause, the Higher Purpose;

– How to create, how to build a great company and how to lead the company;

– The five most important ingredients, elements that each company must have and do to outlast in the world of business;

– You will also learn what kind of business games you can play to succeed faster and better while running your business or businesses.

– You will get a better picture of what a true and remarkable leader, business person and a fantastic human being should be.

The ideas I am going to use in this course are not my ideas. They belong to different people like: Tony Robbins, Simon Sinek, James Carse, Jim Rohn, Oprah Winfrey, Warren Buffett, Robert Kiyosaki, Maya Angelou, Alan Watts, Jordan B. Peterson and many others. They were or are all well-known, famous and outstanding business people, writers, scientists and public speakers.

I am implementing their information; I am focusing on their ideas so that you can have a general picture of a real business. So that you can have a better understanding of how to build businesses and how to lead people, and of course, how to maintain your businesses, organizations or any company, in fact.

We are also going to focus on human nature of people. That is, unfortunately, are not taught in business schools a lot.

So let’s get down to business.

Speaking about business we have to start with what we think about business. How we view business and what game we are playing in business. The reason why we are going to focus on this first, because many business organizations and many leaders they don’t know and therefore they don’t understand what game they are playing in, running their businesses.

According to James Carse there are two types of games in business: finite and infinite. Finite means limited and infinite means unlimited.

Let’s talk about finite game first.

Finite game is the game where players are known, rules are fixed and the object is agreed upon.

For example: A football. We all know the players. We all know the rules, they cannot be changed. And we all know the object of the game is to beat the competitor. In other words, the players are playing to win the game.

Now let’s talk about infinite game. In infinite game there are known and unknown players. The rules are changeable and the object is to perpetuate the game. In other words, the players are playing to continue to play. There cannot be a winner and there cannot be a loser.

If two finite-minded players are competing against each other, the system is stable.

If two infinite-minded payers are playing against each other, the system is also stable.

The problem arises when a finite-minded player starts playing versus an infinite-minded player.

Because one is playing to beat the competitor, the other is playing to play.

Take for example, the war in Vietnam. The Americans were trying to beat the Vietnamese people. The Vietnamese people were fighting to survive.

If you are in business, you realize that the game of business is an infinite game. Business is an infinite game because players come and leave, but the game continues with them or without them.

The companies that are playing the infinite game will frustrate their competitors. The goal is not to beat your competitor. The goal is to outlast your competitor.

Of course, we want to create and develop the mindset of an infinite player. The infinite players don’t actually compete against their competitors, they compete against themselves. Every single day they try to become better versions of themselves than they were yesterday.

There are five things that have to happen to really become a leader for infinite game.

1. You have to have a higher purpose.

2. You have to have a trusting team.

3. You have to have worthy rivals.

4. You have to have the capacity for existential flexibility.

5. You have to have the courage to lead.

This is the end of the course introduction. You know what to do, right? Listen to this introduction a few times a day. Follow your basic plan and use your body to help you understand the material better and remember it faster and longer. Next is the first unit which is called “A Higher Purpose”. See you there.