Читать книгу Work Smarter with LinkedIn - Alexandra Samuel - Страница 4

This book suggests that you accept only LinkedIn connections that pass the favor test: people for whom you would do a favor, or of whom you would ask a favor. What you read here is the product of many such favors, both from longtime colleagues who have been a source of learning about LinkedIn and social media, and from new acquaintances who have generously shared their knowledge.

In particular I would like to thank Lou D’Angeli, Anthony Juliano, Carla Saavedra Kochalski, Chip Luman, Doug Richard, and Dan Schawbel, whose insights and experiences with LinkedIn you will find in the book. My colleagues at Vision Critical have helped me understand LinkedIn not only with their own tales of networking success but also with data and insights drawn from our market panels of hundreds of thousands of participants worldwide.

My dear friend Robin Sauve knows more about employer branding and internal communications than anyone I’ve ever met; if I know how to write a good LinkedIn profile, it’s because Robin taught me how to write and read a résumé. The most valuable LinkedIn introduction of my career came from Troy Angrignon, whose wise and generous advice is an inextricable part of my LinkedIn strategy.

Ania Wieckowski, my editor at Harvard Business Review Press, has been my partner throughout this series. She has not only made me a better writer; she’s made me a smarter LinkedIn user.