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Acknowledgments

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This book reflects the guidance and dedication of a terrific team at Harvard Business Publishing. Ania Wieckowski worked with me to structure and revise (and revise, and revise) a manuscript that would be both readable and useful, and her ongoing enthusiasm and insight made the process a joy. Scott Berinato, who edits my HBR blog, not only has been my best writing teacher but also helped to shape and develop this book project.

My former colleagues at Emily Carr University were the people who ignited my interest in ebook writing, and I am particularly indebted to Jonathan Aitken, who worked with me in developing the initial vision for this manuscript. My colleagues at Vision Critical have been generous in sharing their own experiences with Evernote, and in making room for this project in the midst of our broader social media efforts.

The principles and practices in this book are drawn from a much larger community of collaborators and correspondents in the social media world, including not only those quoted here, but the many others who have geeked out with me online or even face-to-face. As ever, the geek-in-chief is Rob Cottingham, my partner in Social Signal and in life, who may be the only other person in the world who thinks that Evernote taxonomy structure is an awesome thing to discuss in bed.

Work Smarter with Evernote

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