Читать книгу Engaged - Amy Bucher - Страница 46

Part of freely making a meaningful decision is understanding what that decision entails. People will agree to awful things if they believe it will help them achieve something they value. Think about what it takes to lose weight. People willingly agree to do things like:

• Stand on a scale and feel bad about the information displayed

• Ignore the growling in their belly that is begging for a delicious cupcake

• Move their bodies so much that they sweat through their clothes and need a shower and feel sore the next day

• Opt out of happy hour to go to a smelly gym instead

The mechanics of weight loss, when looked at a certain way, are really unpleasant. But people do them, and may even eventually take pleasure in them, because they believe that these actions will lead to an outcome they value.