How You Are Like Shampoo for Job Seekers
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Оглавление
Brenda Bence. How You Are Like Shampoo for Job Seekers
Preface
Introduction. Your Job Search — How Are YOU™ Like Shampoo?
Chapter 1. The Power of Brands
Chapter 2. Defining Your Personal Brand
Chapter 3. Audience
Chapter 4. Need
Chapter 5. Comparison
Chapter 6. Unique Strengths
Chapter 7. Reasons Why
Chapter 8. Brand Character
Chapter 9. Pulling It All Together
Chapter 10. Taking YOU™ On Interviews
Chapter 11. Launching Your Job-Seeker Personal Brand
Chapter 12. Actions
Chapter 13. Reactions
Chapter 14. Look
Chapter 15. Sound
Chapter 16. Thoughts
Chapter 17. Your Complete Job-Seeker Personal Brand Marketing Plan
Chapter 18. Job-Seeker Personal Brand Busters™
Chapter 19. Quiz: The Top 20 Job-Seeker Personal Brand Busters™
Chapter 20. Assuring Long-Term Success
Appendix A. Great Interview Questions for YOU™
Appendix B. Personality Profiles and Tests
Suggested Books
About the Author
Acknowledgements
Отрывок из книги
Each one of us has a fire in our heart for something. It’s our goal in life to find it and to keep it lit.
— Mary Lou Retton, Olympic Gold Medal Gymnast
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Articles About the Company. Search for articles about the company on the Internet, too. You will no doubt find dozens of online articles, or even hundreds if it’s a large company. If you find references to printed publications with articles, go to your library to look them up. There, you’ll find answers to questions such as:
•Has the company been in the news lately? If so, why? What are others saying and writing about the company?
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