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Tourist in a Hawaiian Shirt

Where do you want to go today?

Microsoft

The British ethnologist Nigel Barley once expressed the suspicion that ‘the true key to the future’ was ‘that fundamental concepts such as culture will cease to exist’. We are all, Barley said, ‘more or less tourists in Hawaiian shirts’.¹ After the end of culture, should the new human being simply be called ‘tourist’? Or are we at long last living in a culture that affords us the freedom to spread into the wide open world? If we are, how might we describe this new culture?

Notes

1 1. See Der Spiegel, 44/2000.