Читать книгу 11 Seconds to Success - Cyrene Quiamco - Страница 16

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Chapter 1

faces, getting as much detail as possible with Snapchat’s limited drawing tools. I started posting them on Instagram, and one news website caught wind of them and decided to feature me. That article gave me my start. I still didn’t think much about it. I was focused on the website. I wanted to keep featuring artists and get to know them and their art in a more in-depth way. Although I made my website, the11thsecond, just for fun, in the back of my mind I could see how I might potentially put ads

on the site and create income from it. I became obsessed with featuring artists and checking out

Snapchat art, and I felt much more excited about this than about my actual job. I still did my job, but all I could think about was the website and how I could expand it.

Eventually the website turned into a collaboration tool for creators to find other creators. I was deeply involved and created massive collaborations that helped us share each other’s following and grow our audiences. Eventually I found that as I grew my reach, I was able to tell more people about The11thSecond. Again, I was not even thinking myself as an influencer, but focused mainly on growing the website – if I grow, the website grows too. And as I help other people grow, I help myself grow. It was a win-win situation. I dedicated countless hours to the project and Snapchat. It made me feel great, as if I was making something and contributing to a thing that was my idea, my purpose to fulfill – but I wasn’t making any money.

So I decided to make a career out of something that didn’t exist yet. Was it possible for people to make money on a platform that wasn’t even known for being something people could monetize?