Читать книгу Overcoming Internet Addiction For Dummies - David N. Greenfield - Страница 79

My research found that part of the appeal in accounting for the addictive nature of the Internet was an interaction between stimulating content and the process of Internet delivery of that content. It seems that the interaction between the attractiveness of any content can be amplified using the Internet modality. I call this synergistic amplification (a mouthful). It is as if online content were the drug, and the Internet delivery mechanism was the hypodermic delivering that drug to our nervous system. It is this amplification that gives the Internet some of its power and potency, as you find out in this section.