Читать книгу Born Trump - Emily Jane Fox - Страница 9

ON JUNE 16, 2015, Ivanka glided down the gilded escalators into the lobby of Trump Tower, her father’s crown jewel in Midtown Manhattan, where she and her brothers had grown up and now worked as executives in the Trump Organization. She slipped past the crowd gathered with the burnished mauve marble walls, adorned on that day with royal blue signs emblazoned with “TRUMP Make America Great Again.” Wearing a white sheath dress, her corn-yellow hair parted down the center and swept into a bun, revealing two dangly silver hoop earrings that swayed as she took her place behind the dais, she smiled at the hundred or so people awaiting an announcement and inhaled. Flanked by a half dozen American flags, she began: “Today, I have the honor of introducing a man who needs no introduction. This man,” she said, “is my father.” The crowd erupted, and her pink-painted lips parted in a toothy grin. Her nose crinkled, and after a particularly raucous shout from the floor above, she let out a little giggle. She went on to praise her father—for his career success, for his negotiating prowess, for his say-it-like-he-means-it candor, for his loyalty to friends. “I’ve enjoyed the good fortune of working alongside my father for ten years now, and I’ve seen these principles in action daily,” she said. But before she worked for him—in a technical function, that is; the Trump kids have been employees serving his brand in some capacity since they arrived on earth—he told his children they had to work hard and strive for excellence in all that they did, she said: “I remember him telling me when I was a little girl, ‘Ivanka, if you’re going to be thinking anyway, you might as well be thinking big.’” There was no better person to have in your corner when you were facing tough opponents or making tough decisions. “Ladies and gentlemen,” she said, dipping closer to the microphone, “it is my pleasure to introduce to you today a man who I have loved and respected my entire life, Donald J. Trump.”

She beamed at the crowd as Neil Young’s “Rockin’ in the Free World” blasted from the speakers, bouncing off all that marble. For two minutes and forty-five seconds—a full two verses and two choruses of the song and into the bridge—she stood there, nodding and smiling and fidgeting onstage, before Donald Trump emerged from the escalator. Don Jr. and Jared and Tiffany kept staring at her from just off stage right, where they’d watched her introduction, appearing as uncomfortable about her languishing up there waiting as she was. Finally Donald greeted her, gave his speech, and announced his candidacy, which was mostly received as a joke and a branding opportunity by the media and anyone who knew or watched the Donald on television or in the tabloids or around New York for decades.

It was not the first time Donald had flirted with a presidential run. Or the second or third time, either. He did this periodically, when it served his company or stroked his ego, or when he tapped into a message that resonated. And his children had responded in kind each time they were asked over the years about their father’s political ambitions. Don Jr. showed up to a town hall in the fall of 1999 on campus at the University of Pennsylvania, where he was an undergraduate at the time. His dad was toying with the idea of running as a candidate for the Reform Party, and he let Chris Matthews interview him live for Hardball in front of 1,200 students, including Don Jr., who was made to stand up in front of the crowd. “He’s much better looking than I am,” Donald told the audience. Ivanka was also repeatedly asked about her dad’s presidential aspirations over the years. In an interview with Harper’s Bazaar in 2011, she said that her father was “exactly what we need” in the leader of the free world. “He’s the best equipped to deal with the most important issues this nation has, which is ultimately that we’re suffering under a massive burden of debt,” she said. “We need a very acute financial mind to get us out of this mire. America is the largest corporation on the planet. You wouldn’t hire a novice to run a similarly sized company in the private markets.” Despite their praise, he never made the leap.

This time, though, their father had actually gone through with it. Ivanka reveled in the moment. Don Jr. radiated excitement as he rode up in the elevator after his dad’s speech. His phone would not stop dinging. “My Special Forces friend just texted me,” he told former Trump Organization employee Sam Nunberg in the elevator going back up to his office. “He loved it.” A handful of the people he hunted with sent him similar laudatory messages. “They fucking loved it.”

FROM THERE, Don Jr. was dispatched onto the trail. He was perhaps the only real conservative out of the whole lot of them. He had a little bit of red state under the Patrick Batemanesque exterior—the slicked-back hair, the veneers, the big fat tie knots. He went on weeks-long hunting trips and spent time in the middle of the country and somewhat understood life outside of Trump Tower and golf courses and gilded everything. So operatives deployed him to make campaign stops. Ivanka often introduced her father—a tightly wound blond spoonful of sugar leading into his acerbic, rambling speeches. Eric would go on Fox News, as would his wife, Lara. They sat in the family sections at the debates, and participated in town halls, and had dinner at diners in the freezing cold New Hampshire winter. They had a sense that this moment was both fleeting and once-in-a-lifetime, inviting childhood friends and close associates to come with them backstage at debates or other key rallies, knowing full well that this was probably the only time they would get anywhere near this close to the political process, and it would all be over in a flash.

OF COURSE it wasn’t. By the time Donald started actually winning primaries, the Trump kids, in part filling in for their stepmother, who loathed the trail and preferred to stay in New York with Barron, took on their roles in the campaign as near full-time jobs.

Donald just about clinched the nomination in early May, winning the Indiana primary. Ted Cruz, one of the last Republican men standing by that point, bowed out that evening. Donald rode those escalators once again down into that mauve marble lobby to give a victory speech. Melania stood to his left, Ivanka and Jared, Eric and Lara, Don Jr. and Vanessa to his right, all closed-mouth smiles and shine.

“I want to start by, as always, thanking my family.” Donald leaned into the microphone his campaign had set up on a makeshift stage in front of a cheering crowd in his red baseball hats. “My wife, my kids. They’re not kids anymore, but as far as I’m concerned, they’re kids. They’ll always be my kids,” he joked. “It’s a beautiful thing to watch and it’s a beautiful thing to behold and we’re going to make America great again.”

He singled out his son-in-law, praising him for the work he had done to get him to that point. “Honestly, Jared is a very successful real estate person, but I actually think he likes politics more than he likes real estate,” he told the audience, sending Ivanka into a laughing fit. “But he’s very good at politics.”

A few days later Ohio governor John Kasich dropped out of the race, making him the sixteenth opponent Donald had put a pin in. As the presumptive nominee, he would soon start receiving intelligence briefings on national security matters and immediately shift to a general election plan. Life beyond the primaries smacked the Trumps in the face. There was a level of planning and organization that the tiny Trump team of novices could not themselves begin to fathom, but they had enough sense and outside advice to start making incremental plans on specific, necessary next steps. That’s when Donald put another load on Jared’s shoulders. He asked him to come up with a blueprint for a transition team, though Jared himself would not be involved with transition activities should his father-in-law win in November. Jared, campaign manager Corey Lewandowski, and senior adviser Paul Manafort started pulling together ideas for who could join the team and what the priorities should be.

Donald set his mind on New Jersey governor Chris Christie as the guy he wanted to lead the transition. Sure, Christie had been critical of Donald when he ran his own bid for the presidency, but he was among the first former opponents to endorse him in February. The complicating factor was that Jared, assigned to lead the charge here, despised the guy. Christie had put Jared’s father behind bars a little more than a decade earlier, after all, and kept him there for twenty-eight days longer than the Kushner family expected. The simmering tension was no secret, and Donald was sensitive to it, particularly because he knew Ivanka would be sensitive to it as well. But it was Donald’s campaign, and at least in this instance, no one could talk him out of it.

By May 9 Donald had already made the offer to Christie. He asked the governor to come to his office on the twenty-sixth floor of Trump Tower, where Donald did most of his campaign work when he was in New York, amid a crush of sports memorabilia—Tom Brady’s Super Bowl helmet, Mike Tyson’s belt, Shaquille O’Neal’s size 22 black and white basketball sneaker. A photo of Donald’s father Fred shared the desk with stacks of paper, framed magazine covers bearing his likeness lined the walls, and the red leather armless chair he’d sat in as the host of The Apprentice was tucked into the room’s far end. Corey Lewandowski came, too, and they began to hammer out the parameters of how the transition would work and what notes they wanted to hit in a press release announcing his appointment.

Jared joined them, too, and he tried to pump the brakes. “Well, we don’t have to rush this,” he chimed in. “Let’s take our time with this.”

Lewandowski interrupted him. Actually, they did have to rush this. The White House had already asked for the name of a transition head, and it was sure to come up at the meeting scheduled in a few weeks. They needed to decide this and get it out there already. Donald agreed with him. What was the point in waiting, anyway? The choice was made. Let’s get on with it.

Unlike Charlie Kushner, whose temper flashed and burned a whole room down in an instant, Jared simmered. The angrier he got, the quieter he became. So when he opened his mouth to respond, he was at little more than a whisper. It was rare for him to talk about his father’s stint in prison so openly, but on this day Jared unleashed. What came out was an impassioned monologue that went on so long that his father-in-law ultimately had to interrupt him. “It’s unfair,” Jared said. “He took advantage of my family members for his own ambition, and you don’t understand what he did to us.”

Christie, no shrinking violet, either, boiled in his seat. Before he could open his mouth, though, Donald jumped to his defense. “The guy was just doing his job. If you were there, you would have done the same thing,” he told his son-in-law. “You really should be mad at your own family here. They are the ones who turned over all that information to Chris.” Jared’s real problem, he added, was that he hadn’t known Donald at the time of his father’s trial; Donald and Christie were such good friends that things would have turned out differently. Christie would have taken it easier on his friend’s family. “No, no, no,” Christie interrupted. “I like you a lot, but I assure you it would not have been any different.”

“No, no, no,” Donald retorted. “It would have been different.” Donald then suggested that Jared, Charlie, Donald, and Christie go out to dinner together, to clear the air. Jared suggested that that might not be the best idea.

“Jared, you and I have talked about this,” Donald said soothingly. “Chris is the guy.”

“Fine,” Jared told him. “If that’s your decision, that’s your decision.” He turned around and walked out. Soon after, Lewandowski asked to be excused, too.

That afternoon the campaign sent out the release announcing Christie’s appointment. “Governor Christie is an extremely knowledgeable and loyal person with the tools and resources to put together an unparalleled Transition Team, one that will be prepared to take over the White House when we win in November. I am grateful to Governor Christie for his contributions to this movement,” Donald said in a statement.

ONCE THE decision was made, Donald and Jared called Charlie Kushner to let him know about Christie officially heading the transition, both asking for his blessing and making sure that it would not irreparably damage the in-laws’ relationship. It was a move out of respect and necessity, and one made with a great deal of anxiety. Charlie’s temper was a thing of legend in the tristate area. He would rip into anybody anywhere, burning his victims’ eardrums with the volume of his bellow.

Charlie played it cool when Donald called to let him know about the transition choice. He listened patiently to what his machatunim had to say. He took a breath. “Listen,” he said into the phone. “The most important thing is that you win and that you are prepared.” To those who heard the phone call, or how Donald and Jared recounted it, Charlie seemed genuinely magnanimous. Helpful and kind, even. The private father-son follow-up conversation went differently. Those close to the family recalled that Charlie told Jared they could let Christie do his thing now. This would get taken care of down the road. And indeed, six months later, just days after the election, Christie got canned from his gig, after months of working without pay, traveling to the transition offices in Washington every Wednesday, planning for the day when he would be able to execute on all the preparation he and his team had built up. Many believed the decision in large part stemmed from Jared, which they believed had been his plan from the get-go.

THE FIRST conversation between Jared and Christie about the transition role was not a walk in the park. It allayed no concerns over their ability to play nice as they worked to build one of the most complex, consuming, technical, and hugely vital aspects of a general election campaign, and prepare for a potential thereafter. So they talked it out. Don. Jr. was away from Trump Tower for the day they were due to meet during the summer of 2016, leaving his office on the twenty-fifth floor open. Jared asked Christie to meet him there. Across a round table, he admitted that he had not handled their last interaction as well as he had hoped to. He had reflected on it, he said, and come to the conclusion that the most important thing was that Donald win and be as well prepared to be president as he could be. He had put the past behind him, and he wanted them to work together throughout this whole thing.

Christie was skeptical. Just how past it could a guy who carried the wallet his dad made him while he was in prison really be? Christie himself had not totally put it behind him, particularly months later, long after Jared had a hand in firing him from his role, and reports of Jared’s meetings with Russian officials and involvement in the firing of FBI director James Comey caught the attention of investigators in the Robert Mueller probe. “Good thing I saved his father’s prison number,” Christie would joke with friends.

The two would be working together whether Jared and Christie had let it go or not. They were both professionals, who both wanted the transition planning to go smoothly. Neither wanted to spend their time sparring when there was so much daunting work to get done in short order.

A few factors made Christie’s eventual ouster a slick operation to pull off. Donald not only declined to be involved in the transition plans but also refused to hear about, read about, or talk about them. He had no clue whether Christie had done a good job getting everything together, whether the team he’d assembled knew their stuff, whether enough of the right materials were produced, and whether the policies and protocols and frameworks they spent months detailing jibed with how he would want to form his government after November 9. He could only rely on what other people he trusted—like, say, his children and their spouses—told him about the process.

Donald’s choice to stay removed from the transition had nothing to do with ethical concerns, time constraints, or a mental compartmentalization that pushed him to focus on only one goal at a time. He wanted nothing to do with transition talk because he thought it was “bad karma.” When he read in the papers or saw on the news any detail of the transition planning, he’d call his friends and staffers, screaming bloody murder. They would explain to him that, bad karma or not, they were complying with a federal law on the books since the 1960s that required a transition team for an orderly transfer of power between an outgoing and an incoming administration. If he didn’t want to have a hand in that, that was fine. But they couldn’t just not go forward with the whole thing.

Jared, by contrast, involved himself in the minutia. He ran a meeting every Monday on the twenty-sixth floor of Trump Tower, at which he, Christie, Jeff Sessions, and Rich Bagger, Christie’s former chief of staff, who he brought on to serve as the transition’s executive director, discussed staffing, policy priorities, and the various aspects of the planning. If for some reason they could not all meet in person, a conference call was set up. Rarely, if ever, did this check-in get canceled entirely. Jared reviewed the résumés and signed off on every staffer transition officials wanted to bring on, from secretaries up to national security and economic team members. All the vetting they were doing on potential Cabinet picks also needed his approval.

BY JUNE, the Trump kids had grown tired of Lewandowski. They thought he appealed to their father’s worst instincts; they knew to pull their dad back when he was running full speed toward the deep end and steer him in the other direction, but they felt Lewandowski egged him on to cannonball right in. He was a yes man when Donald desperately needed no guys around him, particularly as the campaign neared the general election phase.

They also hated the fact that Lewandowski was always the first to board Trump Force One with the candidate and travel with him to every rally, every campaign stop, kicking his feet up on the plane and settling in rather too comfortably, as they saw it. Plus, he was a mooch, who would order cases of Red Bull and blow through a full case daily, leaving his breath reeking of the energy drink. It did not sit well with the family that Donald was letting him stay in a Trump apartment. “He was the campaign manager, and all he cared about was the plane and being close to the boss, and he’d constantly take,” one associate remembered. “Why wasn’t he back in Trump Tower actually running the campaign instead of freeloading off the Trump attention?”

There was also the issue of all the negative headlines Lewandowski generated that spring. First he grabbed a reporter by the arm at an event in Florida and was arrested, but the charges were dropped. Then there was the shouting match with communications director Hope Hicks on Sixty-First and Park Avenue in mid-May, which was chronicled in the New York Post gossip column Page Six. Lewandowski was married, and Hope was the Trump family darling—a PR girl who worked on Ivanka’s brand before she was brought in-house and, later, got hired by Donald to work in the Trump Organization. That she fell into a romantic relationship with Lewandowski during the campaign became a sore spot between Hope and Ivanka and her siblings, who saw Hope as one of them. That it spilled out into a public spat in the very paper that had published every last detail of their father’s affair was unacceptable.

It wasn’t just the Trump kids who had problems with Lewandowski. Reince Priebus, then the chairman of the Republican National Committee, bristled around him. So did other key Trump loyalists, who viewed him as both unreliable and unable to pivot to a general election campaign. And so on June 20, before Donald even got down to the twenty-sixth floor, Don Jr., Michael Cohen, and Matt Calamari called in Lewandowski at seven o’clock in the morning. Why have him work a full day if they knew he was going to be out? And why give Donald the opportunity to vacillate and change his mind? “It’s over,” Don Jr. told Corey. Calamari walked him out.

“Things had to change,” Don Jr. said in an interview on Good Morning America after the ouster. “No, he didn’t see this coming … There was nothing malicious or even vicious about it.” He added that his father needed to transition to the general. “I think there’s also time to move on. Those are the tough decisions you have to make when you’re running for president.”

AS THE Republican National Convention in Cleveland inched closer, all the kids wheedled their way into the process of deciding who their father would choose as his vice presidential pick. By July 11, Donald and his team had whittled down the list to three names. Chris Christie was in there. So was Newt Gingrich, the former Speaker of the House turned cable news pundit and Trump cheerleader. Indiana governor Mike Pence, a Christian conservative straight out of central casting, made the short list, too, as the clear favorite of many members of the Trump team, as well as Republican leaders like House Speaker Paul Ryan and Senate majority leader Mitch McConnell. The first two, however, had proved themselves not only loyal friends but people Donald actually liked and wanted to shoot the shit with, two of the most valued qualities to Donald. Pence, he barely knew beyond the political boxes he checked and the polling numbers his aides presented him with. They certainly made an odd couple: a thrice-married adulterer who boasted about grabbing women’s genitals, and a man who would not even go to a dinner with a woman who wasn’t his wife (whom he affectionately calls “Mother”).

That Monday started what looked a lot like sweeps week in the VP sweepstakes. On Sunday Donald met with Pence in Indiana. On Monday, Donald told people that the vetting file his team had prepared on Gingrich made Donald look like a saint by contrast, effectively knocking him out of the running. And so by the time Tuesday rolled around, it looked as though there were only two options on the table, though in Trumplandia, nothing is ever really a done deal until it is a done deal. And even then, he could still walk things back or reverse course, without acknowledging that a shift had even happened.

On Tuesday, Pence introduced the candidate at a private fund-raiser and public rally in Westfield, Indiana. “We are ready to put a fighter, a builder, and a patriot in the Oval Office,” he shouted to the crowd. Trump, ever the reality television host drumming up interest, asked his supporters how Pence was doing in his job as governor. “Good? I think so,” he joked. “I don’t know if he is going to be your governor or vice president. Who the hell knows?”

By that point, certainly not Donald Trump. That evening he got stranded in Indiana—somewhat of a catastrophe for a man of creature comforts who almost always opted to fly back to New York no matter how late a campaign stop ran or how nonsensical it was in the midst of a jam-packed travel schedule. But Trump Force One had some sort of mechanical problem, so there he would stay.

He rolled through a phone interview with the Wall Street Journal, in which he told the paper that he was looking for a “fighter skilled in hand-to-hand-combat” as a running mate. Christie and Gingrich, he said, were “two extraordinary warriors.” Chemistry was important, too, which, he said also gave those two men a boost. “You either have it or you don’t. I clearly have it with Chris and Newt.” As for Pence, he didn’t know him enough to judge how much of an extraordinary warrior he could be, or whether they had chemistry or not.

At about 10:00 p.m. Donald called Christie, who was in a hotel in Washington. “Are you ready?” Donald asked his friend. “Ready for what?” Christie asked. “Are you ready?” Donald repeated. Christie didn’t want to play coy. He asked if Donald was offering him the nomination.

Donald hemmed and hedged. He said he had not made his final, final decision yet, but wanted to know if Christie was up for it, and if his wife, Mary Pat, would be willing to pick up some slack on the trail, since Melania wasn’t keen on campaigning. Donald ended the call by telling him to stay by his phone.

Donald hung up and made a call to his family, telling them that he liked Christie. He felt comfortable with him and knew he’d tear the skin off Hillary Clinton in the general election, and he needed someone who’d willingly, skillfully do that. His kids quickly hung up with their father and called Keith Schiller, Donald’s longtime bodyguard. They were all coming to Indiana to stage a vice presidential intervention.

THE NEXT morning, Donald, Don Jr., Ivanka, Jared, and Eric, along with campaign chair Paul Manafort, turned up in Indiana for breakfast at the Pences’ home. Jared privately told Pence that he needed to turn on the charm for his father-in-law. Otherwise the gig would slip through his hands before the dishes were even cleared from the table that morning.

The meal went well enough that it buoyed Donald a bit, swaying him slightly from the assuredness he’d felt the night before. Still, that evening, he told Fox News’s Bret Baier that multiple contenders—maybe even as many as four—were still in the mix, though he was debating between two. “I tell you, Chris Christie is somebody I have liked for a long time,” he told the host. “He is a total professional. He’s a good guy, by the way. A lot of people don’t understand that.” He added that their meeting had gone “really well.” “He has always been very respectful to me and really … appreciates what I’ve done politically,” he said. “And we had a great meeting.”

At the outset, he said he would announce his decision by Friday. Adding to the pressure, Friday happened to be the deadline for Pence to decide whether or not he would continue with his reelection bid. By Thursday evening, Donald was agitated and uncertain about Pence, chafing at being locked into making a choice under deadline. Jared reminded him that he was choosing a guy who’d make the ticket strongest and bridge the divide within the Republican Party, not a best buddy. Manafort agreed with Jared, adding that he worried Christie wouldn’t be as easy to handle and reminding Donald of Christie’s own presidential ambitions. He couldn’t choose someone who wanted the role for himself. Never mind the fact that very often that is not the case; Donald heard them.

But he was still uneasy. He didn’t know what to do, but his family was pushing him in Pence’s direction. That evening, a terrorist drove a nineteen-ton rental truck onto the sidewalk of the Promenade des Anglais in Nice, France, after the annual Bastille Day fireworks, killing eighty-six people and injuring dozens more. Out of respect for the victims, the campaign initially decided to delay the announcement. But Donald grew restless, and a little before ten o’clock in the morning, he tweeted out his pick: “I am pleased to announce that I have chosen Governor Mike Pence as my Vice Presidential running mate. News conference tomorrow at 11:00 A.M.”

When he talked to Christie, Donald told the governor that Pence just looked like a vice president. I have to take him, he said. He told him that if he won, any other job he wanted, all he’d have to do was ask for it.

LONG BEFORE the Republican National Convention in Cleveland, Jared reached out to two speechwriters, Matthew Scully and John McConnell. These guys were the real deal; they worked closely with President George W. Bush in crafting his speeches, including the addresses he gave after the September 11 attacks. Jared wanted them to come up with a bang-up speech for his stepmother-in-law to give onstage at the RNC. Melania was such a reticent campaigner that she hardly ever accompanied her husband on his many campaign stops. She had a young son at home in New York whose life she wanted to keep as normal as possible. She still tried to pick Barron up at school as often as possible, though that grew increasingly difficult as time wore on, given the traffic her Secret Service detail caused at dismissal time. None of this politics stuff had been her idea; she liked their life, and why shouldn’t she? Most of it was guarded within their gilded doors and planes and homes on golf courses either bearing her husband’s name or at which he was the boss. She was a former model, so the attention wasn’t the problem. But she was not a native English speaker, and she saw how the press ripped her husband to shreds every day. No one in their right mind would be happy about throwing themselves to those wolves.

Jared wanted her rare appearance to be a hit. Not only would this boost the campaign, appealing to Americans who might have been turned off by the candidate’s multiple marriages and treatment of women, but also maybe if she knocked it out of the park, she would be more willing to jump into the political fray more often. She polled well, and with Trump going up in the coming months against the first female general election candidate, having a woman on the team whom people liked, who softened and defended her husband, couldn’t hurt. McConnell and Scully agreed. About a month before the convention, they shot her over a draft. A response never came.

Instead, Melania turned to people within her inner circle to rip the draft to shreds. It did not sound like her. She wanted to essentially start fresh. One of the people who helped was Meredith McIver, a former professional ballet dancer and Trump employee who had helped write Donald’s book Think Like a Billionaire. A handful of others had their hands in it as well.

None of them stopped Melania from getting onstage on the Monday night of the convention to deliver an address to 23 million viewers that stole entire phrases and themes from a speech Michelle Obama had given years earlier at a Democratic National Convention.

Immediately the Trump campaign spun into damage control mode. It was nearly impossible to understand how this colossal—and entirely avoidable—mistake could have slipped by so many people. How could a gang who couldn’t protect the potential First Lady from not straight-up ripping off a former First Lady’s speech word-for-word be trusted to run a winning campaign—let alone protect the United States of America? Melania Trump was barely offstage before journalists figured out that much of her speech was borrowed.

It took little more time before the finger-pointing within the Trump campaign began. On Tuesday morning, Ivanka and Jared blew off steam in their hotel gym, as did a number of other campaign officials. Jared walked up to one official who was pedaling idly on a stationary bike as he tried to catch up on the rest of the headlines—as if anyone was talking about anything other than Melania-gate—and for a brief moment forget about the whole thing. “You know, this was all Manafort’s fault,” he told the official, who questioned why it was Manafort’s responsibility or duty to proofread the candidate’s wife’s speech and make sure she hadn’t plagiarized it from Michelle Obama. A month later, Manafort was fired.

IN THE process of figuring out who the campaign should bring in to replace Manafort, members of the team knew they had to find someone who could right a ship that, by that point, was foundering. The whole tone of the Republican National Convention was dour, downtrodden, and fearful. By contrast, the Democratic Convention felt like the shining city on a hill in which most Americans would prefer to live, regardless of how realistic or euphemistic it was. Donald was entangled in public feuds with a former beauty pageant contestant who said he’d made unkind remarks about her weight and the Khans, a Gold Star Muslim family who criticized the Trump campaign’s rhetoric at the DNC.

His poll numbers dipped. They needed a new jolt. Jared started asking his friends and campaign advisers close to his father-in-law for options. Ivanka knew that bringing a woman on might help with the optics, even if, as a fairly obvious political calculation, it would likely be met with snickering. Ultimately, Jared believed no one would run the campaign better than he would—he had been the de facto campaign manager for months anyway—but he agreed with his wife. He started asking around for names of women to whom he could give the title of campaign manager, though, she would mostly just be going out on TV, and talking like the campaign manager. He would still call the shots. The people he asked were gobsmacked. What woman in her right mind would come on board, knowing that she was getting a fake job to make Donald look good while Jared was the one actually running the show? He wouldn’t tell her that, he’d reply.

It was under those conditions that, not long after, Kellyanne Conway joined the campaign, officially becoming the first female campaign manager in a general election bid in the history of the United States.

ON MONDAY, September 19, the Secret Service officially started protecting Ivanka Trump and Jared Kushner and their children. Her brothers hadn’t yet received protection.

Her father had received his detail nearly ten months earlier, going with the Secret Service code name Mogul. Since the call signs within a First Family all begin with the same first letter, the rest of the Trumps fell in line with M names, as well. This naming tradition, which dates back to President Harry Truman, has since its inception sometimes been a way for commanders in chief to live out their fantasies—a game of high-stakes make-believe in which the most powerful men in the world get to try on a name to match the image of themselves they wished were true. Truman, for instance, decided to be called General, though he had only been a captain in World War I. The Kennedys’ names all referred to Camelot. The Obamas stuck with Renegade and Renaissance.

But the point of the practice is much more significant than fantasy fulfillment. The call signs are used in an emergency, when protection enacts continuity of operation plans. If there is a crisis, it’s safer to say “We have Mogul” than “We have Donald Trump,” particularly if the Secret Service is operating on unsecure communications lines. But the Secret Service does not come up with these names themselves. Family members are given a series of names from the White House Communications Agency from which each protectee can choose.

Melania settled on Muse. Ivanka landed on Marvel. Her brothers received their details later, but Eric, a spectacular shot, chose Marksman, and Don Jr., for obvious reasons, picked Mountaineer. From the start, Ivanka was keen on the idea, of security protecting her and her young family; part of it had to do with the aura it gave her as a political power player. In Washington, at least, the presence of a detail—the men with earpieces and the black SUVs—is a status symbol. It’s the swamp equivalent to a bona fide entourage in Hollywood.

The man assigned to head Ivanka’s initial detail, it just so happens, was nicknamed Hollywood by his Secret Service colleagues and former protectees. He loved to make small talk about designers and celebrities and what clothes everyone was wearing. Instantly he fell into step with the family. He had just spent years as an integral member of First Lady Michelle Obama’s detail, so he was not only sensitive to protecting a family managing children not necessarily of Washington, but also understood the intricacies of working with a female protectee. It is not exactly comfortable, for either party, to have a male Secret Service member accompany a woman protectee to a gynecologist appointment, for instance, or a Pilates class. Hollywood, though, had spent years learning how to make it more palatable and less intrusive. He understood the importance of keeping his protectees’ public and personal lives separate, and immediately deflected attention from them enough so that they were able to take weekend trips or observe Shabbat without cameras snapping photos of them at every turn.

Ivanka, for her part, had spent a lifetime surrounded by live-in help. Many members of First Families past have never had nannies and housekeepers and bodyguards around. But for Ivanka, having people around whose sole job was to serve and protect her was a way of life that had been ingrained in her since she was born. This part of the transition suited her just fine.

It helped that the communication between Jared and Ivanka and their detail was open. From the get-go, they were honest with their detail about the possibility of their moving to Washington, which helped the Secret Service come up with a plan from the beginning. They instantly welcomed the detail into their lives, and members of their detail grew quite fond of the couple. When they visited the Kushner family home in New Jersey to observe the Jewish High Holy Days, Jared would recommend places nearby for the detail to grab a good dinner or a drink at the bar. (He surprised them by picking semi-cool dive bars that none of the Secret Service men could believe Jared himself had actually been to, though he insisted that he had.)

And as the Trump-Kushners gravitated more to the five-star hotel and private-plane end of the spectrum, a place on their detail became one of the more desirable assignments in the administration. In administrations past, the plum gigs had usually been on the First Lady’s Detail, known as the FLD. Jokingly, agents have dubbed the FLD “Fine Living and Dining,” because most First Ladies make so many trips to so many lovely places, go out to the best restaurants, and take a few vacations with their kids, with their detail in tow. This First Lady stuck closer to home—or homes, in the Trumps’ case. She rarely made public appearances or traveled anywhere other than to Trump Tower, Bedminster, New Jersey, or Mar-a-Lago. She didn’t socialize outside much, either.

Ivanka, on the other hand, more than made up for it. She crisscrossed the country, flitted about vacation spots at luxury resorts, frequented glitzy parties and hot restaurants, and stayed at several city and beach and country homes. In jest, some agents started referring to Ivanka’s detail as FLD Lite. Since the typical FLD didn’t exist in Trumplandia. Ivanka’s, more than anyone’s, was the assignment to get.

IVANKA’S SIBLINGS had a tougher time. Don Jr.—“Marksman”—in particular chafed at the idea of protection, for several reasons. For starters, he was generally more private than his sister. He went to his home in the Catskills to fish and build bonfires and roam around on ATVs with his kids most weekends, and took off for days-long hunting trips in the most remote parts of the Canadian bush, looking for moose, and ten-day boys’ fishing trips in Alaska. He wore flannel shirts and baseball caps, sometimes full-camp suits with neon orange vests. He flew mostly commercial, in coach, hopscotching from one flight to a small airport onto a tiny plane into a far-flung town no one on the Upper East Side had ever heard of.

“I have friends that they only knew me as Don,” he’s said of the people he meets out upstate or in hunting camps. “They find out what my last name is and they’re like ‘I had no idea.’ You see them the next time and they’re trying to treat you differently and you’re like ‘what happened.’ Why should that make any difference? They’ll say, ‘You’re right.’ It’s a great equalizer.”

Some of the guys he’d met as just Don more than a decade before at shooting ranges upstate were law enforcement officers. Don, at the time, was just starting off in the business world at his father’s company, and these guys were just starting off in the police force, or at the lowest levels of the Secret Service. As Don’s role and responsibilities within the Trump Organization grew, so too did his shooting buddies. Some of the guys he’d gone shooting with and hung around with upstate were now assigned to follow him around and look after his family. All of a sudden he went from no-last-name city boy Don to protectee. He was entitled to their service and responsible for pseudo-managing them. For a guy who’d spent years being uncomfortable with them treating him differently because of his last name, this crossed into prickly territory almost overnight.

That Don and his wife Vanessa had five kids living in New York City didn’t help matters. That meant that Vanessa had to manage essentially six different details—one for her and her husband and one for each of her children. Her phone lit up with texts and calls from agents, telling her one kid was a few minutes late to meet them on their designated street corner; asking if they would be on the north or south side of the street, what time she planned to leave the house for their drive upstate for the weekend, or who was staying late at school that afternoon. “It is literally overwhelming,” a former Secret Service agent explained. “Trying to manage all that with seasoned staff would be mind-numbing. To have someone who’s never done it before try and juggle all of that? Well, it would just be horrific.”

The head of the detail didn’t make it easier. Unlike Hollywood, he didn’t instantly mesh with the family. There were some preliminary conversations about a potential move to DC, so they put him in place as a temporary stopgap who might be replaced if the eventual relocation did happen. But it didn’t, and they ended up with what came to be a revolving door of agents and shifting dynamics. It was hard for them to get into a rhythm or find a comfortable relationship. “The whole thing has just been sloppy,” the former agent said. “The agents have been sloppy. The communication has been sloppy. Don’s back-and-forth attitude about them has been sloppy.” Hiring someone to help Vanessa coordinate might have made it easier, but the family didn’t spend the money.

It was simpler for Eric and his wife Lara. At the time, it was just the two of them. Lara got pregnant in the midst of the campaign, so for months there was no extra detail to coordinate, and they had forty weeks to plan for an eventual detail.

Tiffany’s detail was perhaps the laxest of all. One morning at the end of May, she walked in the front door of the Golden Pear in East Hampton, a tiny, teeming see-and-be-seen spot smack in the middle of Newtown Lane, the town’s little main street. The Golden Pear is some two hundred feet from the Monogram Shop, a little personalization store that, each year since the 2004 presidential election, has sold plastic cups labeled with campaign logos for each major party candidate, sold for $3 apiece to Hamptonites to display on their marble islands or pass around at their catered beach barbecues. The shop owner starts keeping track after the Super Tuesday primary contests in March, and at the close of business each day, she handwrites the total number of cups sold for each candidate on a piece of paper that she hangs in her store window.

Since this custom started, the cups had accurately predicted the winner—first with George W. Bush, then with Obama, twice. But this cycle, the cups, like every pollster and expert and analyst, got it wrong. Up until the weekend before Election Day, the Monogram Shop sold 4,946 for Hillary Clinton, and just 3,388 for Donald Trump.

Tiffany didn’t stop in to buy one of her father’s cups that morning, as Chelsea Clinton once did the year her mother ran against Barack Obama in the primaries. She chose to spend her $3—likely four times that, given their prices—on four iced coffees with her boyfriend. She dropped one iced coffee, and no one flinched or helped her pick it up—not even her detail, who was standing at a nearby table noticeably playing a game on his phone.

Most people didn’t notice her, besides the brief spill disturbance. She was in a baseball cap, and her security presence was so minimal that other customers readily came in and out both the front and back doors without so much as a glance. At one point someone did approach her, at which point she perked up, expecting some sort of comment—though who knows which way that would have gone. Her detail didn’t step in to block the approach, which would have been unnecessary, anyway, since the patron was simply asking if he could steal the extra chair at her table.

One customer that morning had also been in the Golden Pear one day in the 1990s when Chelsea Clinton and her several Secret Service agents walked in. “The world basically stopped,” he recalled. “For Tiffany, no one really noticed, and the people who did were intentionally looking the opposite direction.”