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Index

A

About Us pages, 99

accountants, 37, 38–39, 45, 85, 89

accounting, 38–39, 85, 89, 131. See also budgeting; financial management

accounting tools, 65–66

accrual accounting, 38–39, 89

actual value insurance, 40

advertising, 76, 103–104. See also marketing

advisors, 27, 36, 37, 38–39, 45

angel investors, 31

Angie’s List, 101, 121

answering machines, 52

architects, 4, 9, 10, 11, 53

assets, return on, 85

association memberships, 105

attention to detail, 58

attorneys, 36, 39, 45

audits, 44–45, 128

B

backlinks, 100

backup media, 53

bank accounts, 57

bank payments, 73

bankers, 31, 39. See also debt financing

benefits, employee, 112–115

big picture viewpoint, 9–10, 58

bonuses, 114

break-even analysis, 28, 91

break-even point, 80, 85, 88, 90–91

budget analysis, 91–94

budgeting. See also financial management

assistance and tools for, 64–66

break-even point in, 80, 85, 88, 90–91

contribution margin calculations in, 88–91, 135

direct cost projections, 67–72, 75, 78, 80, 89

estimates and, 80–83

fixed cost projections, 72–75, 78, 80, 89, 131

overhead projections, 77–80, 84

profit and, 84–85, 88–90

purpose of, 66, 131

revenues vs. spending in, 66–67

variable cost projections, 75–77

business plan software, 29–30

business plans, 25–30, 39. See also financing

business structures, 36–38

C

C corporations, 37, 38

capital, return on, 85

capital equipment funds, 73

cash accounting, 38–39

cash flow, 18–19, 28, 32, 56–57, 73, 107, 131

cash payments, 57

cell phones, 51–52

certification classes, 114–115

change orders, 5

character traits and skills for success, 9–10, 12–14, 19–22, 57–60, 121, 130–135

checking accounts, 57

client complaints, 121–125

communication skills, 20–21, 133–134

communication systems, 50–52

community health and welfare, 8

community-based websites, advertising on, 104

company vehicles, 113–114

competition, 26, 124, 126

complaints, 121–125

computers, 52–53

confidence, 133

construction liens, 56

construction tools and equipment, 16–17, 55, 76

contact pages, 100

continuing education opportunities, 15–16, 114–115

contractors vs. employees, 41–42

contribution margin, 88–91, 135

copy machines, 52

corporations, 37, 38

cost efficiency, 84

costs

direct, 67–72, 75, 78, 80, 89

fixed, 72–75, 78, 80, 89, 131

labor. See labor burden

variable, 75–77

creativity, 132

credibility, 102, 105

credit, buying on, 18–19, 56

credit cards, 56

credit ratings, 18–19

credit unions, 31–32

customer complaints, 121–125

customer demographics, 27, 103, 105

customer service, 51, 121–125, 134

D

data storage, 53

debt financing, 31–33, 39, 73

delegating, 21–22

demographics, 27, 103, 105

depreciation, 76

design/build contracting companies, 4–5

detail, attention to, 58

differentiation, 26

difficult clients, 123–124

direct costs, 67–72, 75, 78, 80, 89

disciplining employees, 114

documentation, 43

domain names, 104

E

earnings statements, 28

economic importance of contracting industry, 5–6

educational opportunities, 9, 11, 15–16, 114–115

employee handbooks, 110–111

employees

applications and hiring forms, 111

bonuses and incentives, 77, 114, 117

communicating with, 20–21, 133–134

contractors vs., 41–42

managing, 19–20, 59, 109–110

minors, 56, 112

payroll records, 45

payroll taxes, 68–70

performance records, 44

retaining, 115–116

training, 11–12, 59–60, 106, 122

wages and benefits, 42–43, 112–115

Employer Identification Number (EIN), 40

employment taxes, 68–70

engineering requirements, 11

equipment and tools, 16–17, 50–55, 76

equity, return on, 85

equity financing, 30–31

estimates, 80–83

executive summaries, 26

expense and revenue tracking, 91–95

expert status, 102

F

failure, causes of, 120–121

fax machines, 52

federal rules and regulations, 40–41, 55–56

field labor costs, 67–71, 94–95

financial management, 28, 38–39, 63–66, 85, 89, 91–95, 120, 131. See also budgeting

financial planning, 131

financial statements, 28

financing, 17–18, 19, 30–33, 39, 73

fixed costs, 72–75, 78, 80, 89, 131

flexibility, 58–59

fliers, 104

friends and relatives as financing source, 30

funding, 17–18, 19, 30–33, 39

G

general contractors, 2, 5, 127–128

general liability insurance, 70, 128

government rules and regulations, 40–42, 55–56

growth, 106–107, 120

guest blogging, 102

H

health considerations, 13

health insurance, 43, 70–71

hiring employees. See employees

home offices, 48–49

homepages, 99

I

incentive plans, 114, 117

incentives, employee, 77

income potential, 84

income statements, 28

income taxes, 45

incorporating, 37, 38

independent contractors, 2. See also subcontractors

inland marine insurance, 40

inside contractors, 3

instinct, 133

insurance, 39–40

internet access, 53

J

job applications, 111

job descriptions, 111–112

L

labor burden

break-even point and, 80

in estimates, 80–83

field labor costs, 67–71

office staff costs, 72–74

in overhead calculations, 78–80

in variable costs, 76–77

labor law posters, 55

landscape architects, 4, 9, 10, 11

lawyers, 36, 39, 45

legal business structures, 36–38

liability insurance, 70, 128

liens, 56

lifestyle considerations, 9, 59

limited liability companies (LLC), 36–37, 38

links on websites, 100, 101

loans, 31–33, 39, 73. See also financing

locating your business, 48–49

logos, 97–98

LucidChart organizational chart software, 117

M

management expertise, 19–22, 59, 103–110

management teams, 27

managing people, 19–20, 59, 109–110

marginalism, 66

marketing

advertising, 76, 103–104

customer demographics and, 27, 103, 105

definition of, 98

expert status and, 102

guest blogging, 102

logos, 97–98

preparing for growth and, 106–107

press releases, 102–103

print advertising, 103–104

publicity, 99–100, 102

self-promotion, 102–103

social media presence, 101–102, 103

sponsoring local sports teams, 104

websites, 98–101

word of mouth, 105–106

writing articles, 102

marketing plans, 26–27

Material Safety Data Sheet (MSDS), 55–56

math terms, 87–88

mechanic’s liens, 56

Medicare taxes, 68

menu ads, 104

minors, employing, 56, 112

mission statements, 30

mobile phones, 51–52

money market accounts, 57

monitoring expenses and revenues, 91–95

MSDS (Material Safety Data Sheet), 55–56

multi-function machines, 52

N

naming your business, 104

natural ability, 131–132

negative feedback, 121–125

nest eggs for personal expenses, 17–18

net income, 84–85

newspaper ads, 104

nightmare clients, 123–124

O

Occupational Health and Safety Administration (OSHA), 4, 55

office equipment, 50–55

office space, 49–50, 73

office staff, 72–74

office supplies, 53–55

off-season services, 60

online data storage, 53

online offers, 100

online presence, 98–103, 121, 125

on-the-job training (OJT), 11–12

organizational charts, 116–117

organizational skills, 21, 59

OSHA (Occupational Health and Safety Administration), 4, 55

outside contractors, 4

outsourcing payroll processing, 116

overhead, 77–80, 84

overtime costs, 71

P

paid vacations and holidays, 70, 113

PANIC list, 130–134

partnerships, 36, 38

payroll processing, 116

payroll records, 45

payroll taxes, 68–70

PBX telephone system, 50–51

people management, 19–20, 59, 109–110

perseverance, 130–131

persistence, 131

personal finances, 30

phone directory ads, 103

physical and mental health, 13

placemat ads, 104

position descriptions, 111–112

press, 99–100

press releases, 102–103

price fixing, 76

pricing, 27, 63–64, 75, 76, 84–85

print advertising, 103–104

private branch exchange (PBX) telephone system, 50–51

professional associations, 105

profit, 84–85, 88–90

profit and loss statements (P&L), 28

promoting you business. See marketing

property development contractors, 2–5, 8

property owners as general contractors, 5

publicity, 99–100, 102

R

rapid growth pitfalls, 106–107, 120

record keeping, 42, 43–45, 53, 57, 64, 113–114

relatives and friends as financing source, 30

replacement cost insurance, 40

requirements for professional fields, 10–11

retaining employees, 115–116

retirement plans, 113

revenue and expense tracking, 91–95

revenues vs. spending, 66–67

reviews on social media sites, 103, 121

risk planning, 28

rules and regulations, 55–56

S

S corporations, 37, 38

safety, 8

safety considerations in construction, 8

sales per labor dollar, 75–77, 94–95

savings accounts, 57

SBA loans, 32–33

scheduling, 5, 59

seasonality of the construction business, 60

self-confidence, 13, 133

self-promotion, 102–103

skills and traits for success, 9–10, 12–14, 19–22, 57–60, 121, 130–135

Small Business Association (SBA) loans, 32–33

small business tax credits, 43

SmartDraw organizational chart software, 117

smartphones, 51–52

social media presence, 101–102, 103, 121, 125

social security taxes, 68

software upgrades, 64

sole proprietorship, 36, 37–38

specialty trade contractors, 4

spending vs. revenues, 66–67

sponsoring local sports teams, 104

spreadsheets, 64–65

starting a construction business

customer loyalty and, 6

finding a niche, 6

funding a startup, 17–18

having the right tools, 16–17, 55

health considerations, 13

lifestyle considerations, 9, 59

skills and traits needed, 9–10, 12–14, 19–22, 57–60, 121, 130–135

typical day in the business, 58–59

understanding contracting lingo, 17

startup funds, 17–18

state rules and regulations, 40–41

storage space, 50

subcontractors, 2–5, 41–42, 68, 125–126, 127–128

successful contractors, traits and skills of, 9–10, 12–14, 19–22, 57–60, 121, 130–135

supplier credit, 56–57

suppliers, 125–126

T

tablets, 52–53

tax credits, 43

tax deductions, 44

taxes, 35–36, 40–41, 43–44, 45, 89

team sponsorship as advertising, 104

telephone answering machines, 52

telephone systems, 50–51

time management, 13–14

tools and equipment, 16–17, 55, 76

Total Quality Management (TQM), 125

tracking expenses and revenues, 91–95

traits and skills for success, 9–10, 12–14, 19–22, 57–60, 121, 130–135

travel expenses, 75–76

tuition assistance, 114–115

turnkey construction operations, 2

turnover, employee, 115–116

U

unemployment taxes, 68–70

V

variable costs, 75–77

vehicles, 55, 113–114

venture capitalists, 30–31

W

wages and benefits, 112–115

website builder sites, 100

websites, 98–101

word of mouth, 105–106

work spaces, 49–50

workers’ compensation insurance, 44–45, 70, 73, 115, 128

written warnings to employees, 114

Y

Yelp.com, 101, 121

Construction and Contracting Business

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