From Me to We
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Оглавление
Garner Janine. From Me to We
About the author
Acknowledgements
Introduction
Part I
chapter 1. There’s an evolution going on
The world where you live
Future uncertainty
The Me to We shift
chapter 2. Change is opportunity
All hail the inventors, the innovators, the game changers
Information overload
Socio-economic upheaval
My generation
The eternal seesaw
Business practice changes
chapter 3. Bye-bye beige
Atari – leader to retrogamer
Blockbuster no more
A Kodak moment?
Beige won’t cut it anymore
Leaders of the future
chapter 4. The Me economy
The Me industry
Evolving from Me to We
Part II
chapter 5. Commercial collaboration: the principles
Commercial collaboration: the principles
The seven ReConnect Principles
chapter 6. ReConnect Principle 1 – Be brave
Lead
Step out of your comfort zone
Own your unique value system
Stand in your spotlight
chapter 7. ReConnect Principle 2 – Build a diverse network
Building a powerful network
The give, give, give of networking
Managing your network
Your network needs you
chapter 8. ReConnect Principle 3 – Full disclosure
Vulnerability is a strength
Tell your story
Turn fear into success
chapter 9. ReConnect Principle 4 – Disrupt
Where are you accepting average?
Collaborate and change
Disruptive innovation
Food for disruptive thought
chapter 10. ReConnect Principle 5 – Exchange value
The value of exchange
The value exchange vs the fear of imitation
chapter 11. ReConnect Principle 6 – Think bigger
Game changers vs game resisters
Fail your way to success
Thinking big? Then make the decisions big
chapter 12. ReConnect Principle 7 – Sponsor others
Sponsors vs mentors
Sponsorship as part of the We economy
A laser-sharp focus on sponsorship
Conclusion
Index
Отрывок из книги
FROM ME TO WE
Why commercial collaboration will future-proof
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A special thank you to WW – you know who you are. You are an inspiration. Your ongoing strength and resilience inspires me and all who are lucky enough to know you. Your continuous encouragement and quiet involvement in helping to build my vision and big-picture dream is so appreciated. Thank you for all your support through the laughter and tears, the virtual horse races and the ‘my little pony’ moments. Without this the late nights and early mornings of writing would have been so much harder. Your guidance, friendship and love are something I will forever value.
And finally thank you to you the reader for taking the time to read this book and exploring a more collaborative way of working – a way that embraces diversity, values differences and sees the opportunity and increased sum of collective intelligence.
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