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Choice of Success

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Businesses come with decisions to be made, lots and lots of decisions. A primary decision is: What service or product will you sell? In other words: How will you make money?

Hopefully you will spend a good amount of time reaching the answer to this one. Consider what you are good at, what makes you happy, and whether you can succeed at it in business. Think about what it will take to finance a business, where you will get supplies, and where you will find customers. If you are considering opening an art gallery, you may imagine days spent buying and selling quality artwork. If you are thinking of becoming a life coach, you may fantasize about the people you will listen to and help. If you are planning to buy and sell real estate, you may study the ins and outs of making deals and anticipate your first closing. Let your mind wander on it all. Envision your success. But then be sure to come back to the reality of running a business. The paperwork and the details. The licenses and legal requirements. The business of running a business. Because to pursue your dream you have to be grounded in reality. And that’s why you are reading this book. To be ready for what lies ahead.

Run Your Own Corporation

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