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EXECUTIVE BRIEF

To build morale, pride, and spirit, a leader needs to possess certain characteristics and skills. This book will help you determine your current level of readiness in these areas. It describes two key factors: time spent together in shared experiences and communication among team members. When morale, pride, and spirit are enhanced, there is a positive response of cooperation and loyalty from team members toward the leader, the team, and the organization. Productivity and efficiency are enhanced, and there are tangible economic and relational outcomes. The leader is the key to the success of the entire process.