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INFLUENCE OF ASYMMETRICAL MILITARY CONFRONTATION ON MARKET STRUCTURE FROM THE BEHAVIORAL POINT OF VIEW BY SEMIOTIC APPROACH

In this work I look for an answer of the question how the conflicts in the different regions of the world influence on the market structure and its peculiar communication. At the same time is appraised the semiotic substance and power of the signs for the interpretation of a coercive changing economic reality. In the specific aspects of examination are included typical moments of military confrontation in Ukraine and in the territories, where Islamic State has activity. Some observations of the wars which took place in ex-Yugoslavia from the 90s of the XX century are also included.

AUTOR: GEORGI HRISTOV, MA, MSC