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INTRODUCTION—WHAT IS THE IDEA? I. THE BEGINNING II. WHAT I LEARNED ABOUT BUSINESS III. STARTING THE REAL BUSINESS IV. THE SECRET OF MANUFACTURING AND SERVING V. GETTING INTO PRODUCTION VI. MACHINES AND MEN VII. THE TERROR OF THE MACHINE. VIII. WAGES IX. WHY NOT ALWAYS HAVE GOOD BUSINESS? X. HOW CHEAPLY CAN THINGS BE MADE? XI. MONEY AND GOODS XII. MONEY—MASTER OR SERVANT? XIII. WHY BE POOR? XIV. THE TRACTOR AND POWER FARMING XV. WHY CHARITY? XVI. THE RAILROADS XVII. THINGS IN GENERAL XVIII. DEMOCRACY AND INDUSTRY XIX. WHAT WE MAY EXPECT. INDEX INTRODUCTION