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The Harlequin Story

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To millions of readers around the world, Harlequin and romance fiction are synonymous. With a publishing record of 120 titles a month in 29 languages in 107 international markets on 6 continents, there is no question of Harlequin’s success.

But like all good stories, Harlequin’s has had some twists and turns.

In 1949, Harlequin was founded in Winnipeg, Canada. In the beginning, the company published a wide range of books—including the likes of Agatha Christie, Sir Arthur Conan Doyle, James Hadley Chase and Somerset Maugham—all for the low price of twenty-five cents.

By the mid 1950s, Richard Bonnycastle was in complete control of the company, and at the urging of his wife—and chief editor—began publishing the romances of British firm Mills & Boon. The books sold so well that Harlequin eventually bought Mills & Boon outright in 1971.

In 1970, Harlequin expanded its distribution into the U.S. and contracted its first American author so that it could offer the first truly American romances. By 1980, that concept became a full-fledged series called Harlequin Superromance, the first romance line to originate outside the U.K.

The 1980s saw continued growth into global markets as well as the purchase of American publisher, Silhouette Books. By 1992, Harlequin dominated the genre, and ten years later was publishing more than half of all romances released in North America.

Now in our sixtieth anniversary year, Harlequin remains true to its history of being the romance publisher, while constantly creating innovative ways to deliver variety in what women want to read. And as we forge ahead into other types of fiction and nonfiction, we are always mindful of the hallmark of our success over the past six decades—guaranteed entertainment!

You Never Know With Women

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