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CHAPTER 1 What Is Natural Style? Reflecting nature’s beauty in your home

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Your home is both your retreat and your door to the world. It is where you raise your children, continue family traditions, and spend time with friends and relatives. Your home is part of a larger community. It reflects who you are and what you find meaningful. Your personal style is what makes your home a peaceful, healthy, relaxing environment.

BECAUSE THE HEALTH AND HAPPINESS of the people who share your home are so precious to you, natural style is a logical choice. It’s a look that’s simple and soothing. It’s not over the top or subject to the whims of the latest style gurus or trendsetters. The essence of natural style is achieving more with less, removing clutter and excessive ornamentation, and highlighting quality materials and objects that have personal significance.

When you choose natural style, your rooms aren’t showy stage sets, but comfortable backdrops for everyday life. The use of natural materials, such as cotton, linen, wood, and stone, comes from a desire to fill your home with the beauty of the outdoors. But natural style is about more than shunning flashiness and synthetic fabrics; it’s also a commitment to selecting products that are healthy for your family, as well as for the earth.


The unexpected juxtaposition of colors and materials in this natural-style dining area is both eye-catching and serenely comfortable.

Natural Style

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