Читать книгу How to Make Money - John V. Dunlap - Страница 3
THE NEIGHBORHOOD PANTRY
ОглавлениеThis plan offers an opportunity to enter the grocery business on $25 capital. The first step is to install shelves in a closet or pantry, covering them with plain white paper. Next, go to a wholesale grocery store and purchase—
25 | lbs. Tea |
25 | lbs. Soda |
25 | bars of Laundry Soap |
25 | bars of Toilet Soap |
6¼ | lbs. Pepper |
25 | small bags of Table Salt |
25 | lbs. lump Starch |
25 | bottles of Wash Blue |
The next step is to have printed a few hundred bills as shown on following page.
Either mail these bills, or distribute them by hand to each home you wish for customers. Distribute the day before you open.
In addition to making 25 per cent profit on each sale, you can establish dozens of good customers your first day.
It is very essential that you use the brands of soaps, etc., which are the best sellers in your town, and that you state the trade name of each article on your bills. It goes without saying that in no case should you list the “regular price” higher than the stores are selling.
Tea happens to be one of the most profitable articles in a grocery store, and this fact enables you to make this liberal offer.
FREE! FREE! FREE!
The Jones’s Neighborhood Pantry will Open for Business, Saturday, September 1st
As an introductory offer we will give the first 100 customers who either call in person, or telephone their order, ABSOLUTELY FREE:
One Bar of Velvet Soap | regular | price | $0.10 |
One Bar of Satin Soap | „ | „ | .15 |
One Pound of Soda | „ | „ | .10 |
One-quarter Pound of Pepper | „ | „ | .15 |
One Bag of Table Salt | „ | „ | .10 |
One Pound of Lump Starch | „ | „ | .05 |
One Bottle of Wash Blue | „ | „ | .10 |
The total value of these articles is 75 cents, and they are all every-day necessities which you buy nearly every week. No. 400 Ceylon tea regularly sells for $1.20 per pound, but we have reduced the price for this sale to 90 cents, and to each person buying one pound of this extra high-quality tea at 90 cents a pound, we will give absolutely free the above listed necessities which will cost you 75 cents at any store in town.
Telephone ——, and we will deliver your order, or call in person at the
Neighborhood Pantry
123 Main Street
From this point, your next step is to explain to each buyer of this special offer that you are opening a small store, and will carry such staples as soap, sugar, rice, coffee, etc. Each Saturday make a special sale of something to keep people talking about you. Three or four dollars per week spent with a printer in printing handbills announcing your special sale, will keep customers coming to your store and keep people advertising you by talking. Do a strictly cash business, and you will find your original $25 investment will grow into many hundreds of dollars in the course of a year. You will be surprised to see how quickly you will find yourself the owner of a real store selling everything. But, remember, you must
Sell for Cash
Give Prompt Service and
Fair and Courteous Treatment.