Читать книгу Speak Up! - Laura Coryton - Страница 7

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about your goals (sTeP ONE) and get focused on who to target (sTeP TWO). I’ll show you how to be smart with your research (sTeP tHrEE) and get creative with your platforms (you guessed it –

sTeP FOuR!). Finally, sTeP fIVE will give you the

confidence to plan your launch.

I had a lot of success in my campaign, but I also had a lot of knockbacks. I think it’s really important to talk about failing and how to BOUNCE BACK.

It’s not easy, but with help I managed it. We’ll also cover a very modern and very unpleasant phenomenon: TROLLS. In Chapter 3 we’ll talk about how you can use trolls to your advantage. Their biases can empower your voice and legitimize your campaign. Never let them knock your campaigning confidence.

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Speak Up!

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