Creative Conspiracy

Creative Conspiracy
Автор книги: id книги: 1642864     Оценка: 0.0     Голосов: 0     Отзывы, комментарии: 0 3910,36 руб.     (38,12$) Читать книгу Купить и скачать книгу Купить бумажную книгу Электронная книга Жанр: Маркетинг, PR, реклама Правообладатель и/или издательство: Ingram Дата добавления в каталог КнигаЛит: ISBN: 9781422187579 Скачать фрагмент в формате   fb2   fb2.zip Возрастное ограничение: 0+ Оглавление Отрывок из книги

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Embracing the Counterintuitive Side of CollaborationThink of your to-do list at work. Chances are the most important tasks require you to work with others—and the success of those endeavors depends on the effectiveness of your collaboration.According to management expert Leigh Thompson, collaboration that is conscious, planned, and focused on generating new ideas builds excitement and produces what she calls a “creative conspiracy.” Teams that conspire to organize themselves, motivate one another, and combine their talents to meet creative challenges are the hallmark of the most successful organizations.In this book, Thompson reveals the keys to the kind of collaboration that allows teams to reach their full creative potential and maximize their results. She also reveals a host of surprising findings; for example:• Left to their own devices, teams are less creative than individuals• Providing “rules” to teams actually increases inventiveness• Striving for quality results in less creativity than striving for quantity• Fluctuating membership enhances a team’s innovation• Most leaders cannot articulate the four basic rules of brainstormingThompson combines broad-ranging research with real-life examples to offer strategies and practices designed to help teams and their leaders capitalize on what actually works when it comes to creative collaboration. Creative Conspiracy challenges managers to adopt an unconventional approach to leading teams that, done right, will lead to the creative success of every team—and every organization.

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Leigh Thompson. Creative Conspiracy

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What Is a Creative Conspiracy?

CHAPTER 1

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Now, on to chapter 1, in which we’ll debunk some common creativity myths—and where you’ll do a Creative Collaboration Assessment to gauge your current team competence.

Susan Cain notes in a 2012 New York Times article that Backbone Entertainment, a video game company in California, initially used an open-plan office, but soon realized that its game developers—the creative think tank of the organization—were not happy. So Backbone converted to cubicles, and those nooks and crannies soon allowed the game developers to think creatively.

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