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Revenue

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Revenue is the inflow of assets, such as cash or accounts receivable, that the company brings in by selling a product or providing a service to its customers. In other words, it’s the amount of money the company brings in doing whatever it’s in the business of doing.

The revenue account shows up on the income statement as sales, gross sales, or gross receipts. All three names mean the same thing: revenue before reporting any deductions from revenue. Deductions from revenue can be sales discounts, which reflect any discount a business gives to a good vendor who pays early, or sales returns and allowances, which reflect all products customers return to the company after the sale is complete.

Financial Accounting For Dummies

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