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Simon Horne – 5/1/00, 4.36pm

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to… Vince Douglas; Brett Topowlski

cc…

bcc… David Crutton

re… FINAL WARNING

Gentlemen, I held back from singling you out in my note to the department to spare your embarrassment.

However, I would like you to know that your Coke idea was the worst of a lamentable bunch.

If you believe you can convince me that taking the brand name and highlighting the letters ‘OK’ is l’idée grande, one that will win us a multi-million pound account, then you must think I have been in this business five minutes.

It was worse than pathetic.

For too long I have harboured the fond hope that your banal profanities and shabby appearance masked the quick wits of true creative practitioners.

Sadly not.

Maybe you are simply demob happy at the prospect of winging your way to Mauritius next week to shoot LOVE. I would be more than happy to lift that heavy burden from your shoulders and cover the job myself if it would mean your rapt attention on Coke.

And when you have a moment, Vince, you might care to jot down on a scrap of paper exactly how you think that wearing a T-shirt that bears the legend, ‘TITS OUT FOR THE ART DIRECTOR’ could possibly be seen as suitable wear on a highly paid professional. I would love to know.

Si

e: A Novel

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