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About This Book

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The book you’re holding in your hands is a guide primarily for you if you’re a business or finance leader. The book aims to fill you in on decision intelligence, a new framework for making better, more profitable business decisions. It also serves as an introduction for artificial intelligence (AI) and digital decisioning practitioners to take a different approach aimed at making automated decision processes deliver desirable business outcomes. To top it all off, this guide shows you that decision intelligence is not merely a business approach — it’s equally useful when making decisions about your personal life.

This book takes a studied approach to having you reimagine the decision-making, by focusing on a set of discrete tasks you need to accomplish. Here are those tasks, in no particular order:

 Flip the data mining model from data first to data last. You start with a decision aimed at the best possible business outcome and end with the data and the processes you need to bring about that outcome in the real world.

 Rebalance human and machine roles. Decision intelligence calls for a redirection from a data driven to a decision driven organization. This framework clearly casts humans as decision-makers, where AI acts as sidekick, and where data is relegated to a supporting actor.

 Map changes caused by putting the decision first in terms ofBusiness impactProcessesToolsBusiness and Ethical PrinciplesTeams

 Learn decision theory and a multidisciplinary approach to decision-making: You learn which steps you must take in order to succeed with decision intelligence, from new perspectives onBusiness impactAI projectsUpstream and downstream decisioningDisruptive innovationJob roles

This book answers your questions about what decision intelligence is, which conditions must be created at your company in order for it to succeed, how you can plan a project, and how to implement it successfully. I've also made an effort to ensure that this book can be used in myriad ways and by anyone, from individuals to powerful leaders of huge organizations. As such, it offers these benefits:

 An overview of the steps involved in putting the decision before the data in the decision-making process

 A guidebook with practical suggestions for the various options, overall flexibility, and choices of implementations of a decision intelligence strategy

 A reference book divided into parts, chapters, and sections so that you can quickly find the content you’re looking for when you need it

This book — designed so that you can swiftly get a grasp on everything — features many examples, instructions, checklists, illustrations, and tables. It’s also structured systematically according to the decision intelligence framework and its many moving parts.

Decision Intelligence For Dummies

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