Читать книгу Power Teams Beyond Borders - Peter Ivanov - Страница 9

There are four main reasons why global teams fail. In fact, these are four reasons why any virtual team will fail, not just one that is global.

1 They fail to build trust – when you're creating a virtual team you need to make more of an effort to build trust between everyone. They can't bond while using the coffee machine. You need to find ways to build trust despite the distance.

2 They can't overcome communication barriers – in virtual teams you have different barriers to overcome. There is the distance and the technology. But there are also potential issues surrounding goal setting, particularly in relation to decision‐making and handling conflicts.

3 The goals of the individual and the team aren't aligned – sometimes there is a team goal that has been cascaded and not worked out from the bottom up. That means an individual's goal might not align with the team. Or, as is often the case, people within the team have their hidden agendas, whether that's something to facilitate their career or their bonus scheme. If it's not completely aligned with the team's goal, it will lead to issues.

4 The vision and goal of the team isn't clear – if the vision and goal has been cascaded, there is a much higher probability of a lack of clarity. By contrast, if people within the team work out the vision and goal together then they identify with it and this is one of the keys to the success of virtual power teams.