Читать книгу The Robert Collier Letter Book - Robert Collier - Страница 2
Table of Contents
ОглавлениеChapter 1. What is it that Makes Some Letters Pay?
Chapter 2. How to Arouse that Acquisitive Feeling
Chapter 3. Getting News Interest Into Your Letter
Chapter 4. Word Pictures that Make People Want Your Product
Chapter 5. Motives that Make People Buy
Chapter 6. The Proof of the Pudding
Chapter 7. Supplying that Impulse
Chapter 8. How to Put a Hook Into Your Letters
Chapter 12. Selling $2,000,000 Worth of O. Henry Stories
Chapter 13. A War History that Sold
Chapter 14. Books that Many People Know
Chapter 15. How Wells’ "Outline" was Sold
Chapter 16. How the Bookbuyers Saved a Campaign
Chapter 17. A Giant of the Mails
Chapter 18. The Third Fifty Thousand
Chapter 19. Will You Accept This Little Gift?
Chapter 20. One Million Dollars’ Worth of Orders in the First Six Months
Chapter 21. How Closely Can You Follow Up Leads?
Chapter 22. We Help to Start a Store
Chapter 23. How to Reach the Leaders
Chapter 24. Collecting with a Smile
