Applied Mergers and Acquisitions

Applied Mergers and Acquisitions
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A comprehensive guide to the world of mergers and acquisitions Why do so many M&A transactions fail? And what drives the success of those deals that are consummated? Robert Bruner explains that M&A can be understood as a response by managers to forces of turbulence in their environment. Despite the material failure rates of mergers and acquisitions, those pulling the trigger on key strategic decisions can make them work if they spend great care and rigor in the development of their M&A deals. By addressing the key factors of M&A success and failure, Applied Mergers and Acquisitions can help readers do this. Written by one of the foremost thinkers and educators in the field, this invaluable resource teaches readers the art and science of M&A valuation, deal negotiation, and bargaining, and provides a framework for considering tradeoffs in an effort to optimize the value of any M&A deal.

Оглавление

Robert F. Bruner. Applied Mergers and Acquisitions

Table of Contents

List of Tables

List of Illustrations

Guide

Pages

Applied Mergers and Acquisitions

About the Author

Foreword

NOTES

Preface

ACKNOWLEDGMENTS

NOTES

CHAPTER 1 Introduction and Executive Summary. AN URGENT PROBLEM: HOW CAN MY TEAM DO BETTER THAN THE AVERAGES?

OVERVIEW OF A FRAMEWORK FOR M&A SUCCESS

SEVEN DISRUPTIVE IDEAS WORTHY OF BEST PRACTITIONERS

CONCLUSION

NOTES

CHAPTER 2 Ethics in M&A. INTRODUCTION

WHY SHOULD ONE CARE?

Sustainability

Trust

Team Building

Higher Standard

Reputation and Conscience

IN WHOSE INTERESTS ARE YOU WORKING?

WHAT IS “GOOD”? CONSEQUENCES, DUTIES, VIRTUES

“Right” and “Wrong” Defined by Consequences

“Right” and “Wrong” Defined by Duty or Intentions

“Right” and “Wrong” Defined by Virtues

PROMOTING ETHICAL BEHAVIOR

Adopt a Code of Ethics

Talk about Ethics within Your Team and Firm

Find and Reflect on Your Dilemmas

Act on Your Reflections

MINI-CASE: GREENMAIL PAYMENT BY WALT DISNEY PRODUCTIONS, 1984

Assessment of the Problem

Origins of the Problem

Duties of Disney’s CEO and Board

Consequences

Possible Engagement with the Other Side

Long-Term Validity of the Action

Alternatives

Public Reaction

Conclusion

Outcome

CONCLUSION

NOTES

CHAPTER 3 Does M&A Pay? INTRODUCTION

MEASUREMENT OF M&A PROFITABILITY: BETTER THAN WHAT?

FINDINGS BASED ON THE ANALYSIS OF MARKET-BASED RETURNS TO SHAREHOLDERS

Returns to Target Firms

Returns to Buyer Firms

Returns to Buyer and Target Firms Combined

FINDINGS BASED ON THE ANALYSIS OF REPORTED FINANCIAL PERFORMANCE

FINDINGS ABOUT THE DRIVERS OF PROFITABILITY

FINDINGS FROM SURVEYS OF EXECUTIVES

FINDINGS FROM CLINICAL STUDIES

CONCLUSIONS OF REVIEWERS THROUGH TIME

VIEWING THE WHOLE MOSAIC: SOME CONCLUSIONS

SPECIAL NOTE

NOTES

CHAPTER 4 M&A Activity. INTRODUCTION

M&A ACTIVITY APPEARS IN WAVES

Wave 1: 1895–1904

Wave 2: 1925–1929

Wave 3: 1965–1970

Wave 4a: 1981–1987

Wave 4b: 1992–2000

EXPLANATIONS OF M&A ACTIVITY

Hubris

Market Manias

Overvaluation of Stocks and the Asymmetry of Information

Agency Costs and the Correction of Governance Problems

Monopoly, Competitive Positioning, and “Rent-Seeking” Behavior

Industry Shocks

Summary Overview of the Drivers of M&A Activity

“CREATIVE DESTRUCTION” AS THE DRIVER OF M&A ACTIVITY

IMPLEMENTING THE “CREATIVE DESTRUCTION” VIEW: LISTEN TO MARKETS AND FIRMS

What to Look For: The Many Forms of Economic Turbulence

Where to Look for Turbulence

CONCLUSION

APPENDIX 4.1 How to Listen to Customers of Firms

APPENDIX 4.2 How to Listen to Macroeconomic and Sector Conditions

APPENDIX 4.3 Listening for Turbulence as Communicated through Capital Markets

DEBT MARKETS

EQUITY MARKETS

Multiples

Betas

Charting and Measures of Market Sentiment

DERIVATIVES MARKETS

APPENDIX 4.4 Listening to Firms and Their Industries

NOTES

CHAPTER 5 Cross-Border M&A. INTRODUCTION

CROSS-BORDER M&A ACTIVITY

M&A ACTIVITY WITHIN REGIONS AND TRADING BLOCS

DRIVERS OF CROSS-BORDER M&A

Exploit Market Imperfections

Extend the Reach of the Buyer’s or Target’s Intangible Assets

Reduce Tax Expense through Arbitrage across Different Tax Jurisdictions

Reduce Risk through Diversification

Exploit Differences in Capital Market and Currency Conditions

Improve Governance

Other Drivers of M&A Activity

RETURNS FROM CROSS-BORDER M&A

STRATEGIC ANALYSIS OF COUNTRIES: GETTING A VIEW

Macroeconomic View

Microeconomic View

Institutional View

Cultural View

SUMMARY AND IMPLICATIONS FOR THE PRACTITIONER

NOTES

CHAPTER 6 Strategy and the Uses of M&A to Grow or Restructure the Firm. INTRODUCTION

SETTING STRATEGY

Mission, Objectives, and Strategy

Planning Strategy Starts with SWOT

Assessing Competitive Position

Business Definitions Are Key

Classic Successful Strategies

EXPANSION BY INORGANIC GROWTH

Motives for Inorganic Growth

Transactions for Inorganic Growth

Research Findings about Joint Ventures, Alliances, and Minority Equity Investments

RESTRUCTURING, REDEPLOYMENT, AND SALE

Motives

Transactions to Restructure, Redeploy, or Sell

Research on the Profitability of Unit Divestitures, Asset Sales, and Liquidation

Research on the Profitability of Carve-outs, Spin-offs, Split-offs, and Tracking Stock

FRAMEWORK FOR CHOOSING A PATH FOR INORGANIC GROWTH

FRAMEWORK FOR CHOOSING A PATH FOR RESTRUCTURING

DOES IT PAY TO DIVERSIFY OR FOCUS THE FIRM?

Value Drivers in Diversification and Focus

Summary of Research Findings

Practical Implications of the Research Debate over Diversification versus Focus

CONCLUSIONS

APPENDIX 6.1 A Critical Look at the Self-Sustainable Rate of Growth Concept and Formulas

BEGINNINGS: A FOCUS ON VALUE

THE POPULAR MODEL FOR ASSET GROWTH

INSIGHTS TO BE GAINED FROM THE POPULAR ASSET GROWTH MODEL. Comparisons across Firms

Analysis of Policies within a Firm

SOME CAVEATS ABOUT THE POPULAR SELF-SUSTAINABLE GROWTH MODEL OF ASSETS

NOTES

CHAPTER 7 Acquisition Search and Deal Origination: Some Guiding Principles. INTRODUCTION

SOME PRINCIPLES OF ACQUISITION SEARCH

The Currency of Acquisition Search Is Information

Clarity, Privacy, and Cost: What the Market Knows Clearly Is Fully Priced

Information Arrives Sequentially and Must Be Filtered

Invest in Social Networks: They Make Search More Efficient and Effective

The Best Information Is Firsthand

Navigators Affect Dissemination and Search: Gatekeepers and River Guides

Organize Consistently with the Search Environment

Persistence and Repeated Effort Pay

CASE STUDY: KESTREL VENTURES LLC

Acquisition Guidelines

Company Screening Criteria

SUMMARY

NOTES

CHAPTER 8 Due Diligence. INTRODUCTION

THE CONCEPT OF DUE DILIGENCE

DUE DILIGENCE PRINCIPLES AND STRATEGIES

Conclusion: Broad Is Good

PROCESS: TIMING, TEAM, AND OUTPUTS

Timing Influences on the Due Diligence Process

Due Diligence Team

Outputs

TARGET’S VIEW: PRESSURE AND THE DATA ROOM

WHAT TO LOOK FOR: FOCUS ON KNOWLEDGE

Legal Issues

Accounting Issues

Tax Issues

Information Technology

Risk and Insurance Issues

Environmental Issues

Market Presence and Sales Issues

Operations

Real and Personal Property Issues

Intellectual and Intangible Assets

Finance

Cross-Border Issues

Organization and Human Resources

Culture

Ethics

SOURCING INFORMATION

EXCELLENCE IN DUE DILIGENCE

APPENDIX 8.1 Comprehensive Overview of Due Diligence: Knowledge, Information, Data

LEGAL ISSUES. Knowledge

Information

Data

ACCOUNTING ISSUES. Knowledge

Information

Data

TAX ISSUES. Knowledge

Information

Data

INFORMATION TECHNOLOGY ISSUES. Knowledge

Information

Data

RISK MANAGEMENT ISSUES. Knowledge

Information

Data

ENVIRONMENTAL ISSUES. Knowledge

Information

Data

MARKET PRESENCE AND SALES ISSUES. Knowledge

Information

Data

OPERATIONS ISSUES. Knowledge

Information

Data

REAL AND PERSONAL PROPERTY ISSUES. Knowledge

Information

Data

INTELLECTUAL AND INTANGIBLE ASSETS ISSUES. Knowledge

Information

Data

FINANCE ISSUES. Knowledge

Information

Data

CROSS-BORDER ISSUES. Knowledge

Information

Data

ORGANIZATION AND HUMAN RESOURCES ISSUES. Knowledge

Information

Data

CULTURE ISSUES. Knowledge

Information

Data

ETHICS ISSUES. Knowledge

Information

Data

NOTES

CHAPTER 9 Valuing Firms. INTRODUCTION

RULE #1: THINK LIKE AN INVESTOR

Look to the Future, Not the Past

Focus on Economic Reality

Get Paid for the Risks You Take

Value Creation: Time Is Money

Remember “Opportunity Cost”

Information Is the Core Source of Advantage in Identifying Value-Creating Investments

Diversification Is Good

RULE #2: INTRINSIC VALUE IS UNOBSERVABLE; WE CAN ONLY ESTIMATE IT

RULE #3: AN OPPORTUNITY TO CREATE VALUE EXISTS WHERE PRICE AND INTRINSIC VALUE DIFFER

RULE #4: SO MANY ESTIMATORS, SO LITTLE TIME— IT HELPS TO HAVE A VIEW

Estimates Based on Accounting Book Value

Liquidation Value of the Target Firm

Replacement Cost Valuation

Current Trading Value or Market Value

Trading Multiples of Peer Firms

Transaction Multiples for Peer Firms

Discounted Cash Flow Values

Valuation by Another DCF Method, Adjusted Present Value

Venture Capital/Private Equity Approach

Option Valuation Approach

RULE #5: EXERCISE ESTIMATORS OF INTRINSIC VALUE TO FIND KEY VALUE DRIVERS AND BETS

RULE #6: THINK CRITICALLY; TRIANGULATE CAREFULLY

Scrutinize Estimators

Scrutinize Data

Scrutinize the Spreadsheet Model

Scrutinize Sensitivity Assumptions

Eliminate Estimates in Which You Have Little Confidence

Compare the Finalist Estimates of Value

Choose

RULE #7: FOCUS ON PROCESS, NOT PRODUCT

RULE #8: WHEN IN DOUBT, SEE RULE #1

VALUATION CASE: CHRYSLER CORPORATION, MARCH 1998

Think Like an Investor

Estimate Values

DISCOUNTED CASH FLOW VALUATION

Triangulate toward a Negotiation Range

APPENDIX 9.1. Value Merge.xls: When and How to Use the Model. WHEN TO USE THE MODEL

GOOD PRACTICE: EXERCISING THE MODEL

LAYOUT AND CONTENTS

MODELING RULES

NOTES

CHAPTER 10 Valuing Options. OVERVIEW

OPTION BASICS

Some Terminology

Options Are Pervasive

Four Simple Option Positions

Identifying and Mapping a Firm’s Hidden Options

Caveats about the Option Pricing Approach

OPTION PRICING THEORY. The Drivers of an Option’s Value

SPREAD BETWEEN MARKET PRICE OF UNDERLYING ASSET AND EXERCISE PRICE OF OPTION

Payoff Structure of Options

Payoff Structure of Combining Positions

Put-Call Parity

Value of Options at Times Other Than Maturity

How Volatility Affects Option Values

Valuation of Call Options: The Black-Scholes Model

OPTION APPLICATIONS

Valuing Equity

Valuing Bonds

Valuing Loan Guarantees

Valuing Subordinated Debt

Valuing Equity-Linked Debt

Designing Securities

Assessing Capital Investments

A PRACTICAL GUIDE TO VALUING FINANCIAL OPTIONS

Finding Parameters

How to Compute Put Option Values

Some Caveats

CONCLUSION: FIVE GENERAL LESSONS FOR THE M&A DEAL DESIGNER

NOTES

CHAPTER 11 Valuing Synergies. THE CONCEPT OF SYNERGY WHEN ONE THINKS LIKE AN INVESTOR

SYNERGY ESTIMATES MUST BE A CENTRAL FOCUS OF M&A ANALYSIS

A FRAMEWORK FOR SYNERGY ANALYSIS

Synergies from Assets or Activities That Are In Place

Real Option Synergies

ESTIMATING SYNERGY VALUE, WITH EXAMPLES

Crucial Foundation: Establish Credibility of the Synergy Source

Everything after Tax

Choose a Discount Rate Consistent with the Risk of the Synergy

Reflect Inflation, Real Growth, and a Reasonable Life

Use a Terminal Value to Reflect Extended Life of Synergies

Be Flexible: X(A + B) = XA + XB

Example: Valuing Cost Saving and Asset Reduction Synergies

Example: Valuing Revenue Enhancement Synergies

Example: Valuing Financial Synergies

Example: Valuing Real Option Synergies

Example: Backsolving for the Required Synergies from the Acquisition Premium

SYNERGIES IN THE DAIMLER/CHRYSLER MERGER

RULES OF THUMB

CONCLUSION: OBJECTIVITY ABOVE ALL ELSE

NOTES

CHAPTER 12 Valuing the Firm across Borders. INTRODUCTION

HOW BORDERS AFFECT M&A VALUATION

Inflation

Foreign Currency Exchange Rates

Tax Rates

Timing of Remittance of Cash

Accounting Principles

Political Risk

Segmented Markets

Rule of Law, Corruption, Corporate Governance, and Protection of Minority Shareholders

Social Issues and Culture

STRATEGY FOR DCF APPROACH: HOME VERSUS FOREIGN VALUATION

ADJUSTING CASH FLOWS

Need for Internal Consistency

Valuing Real versus Nominal Cash Flows

Translating Foreign Currency Cash Flows into Home Currency

ESTIMATING THE DISCOUNT RATE FOR FOREIGN CASH FLOWS

Some Basic Principles

An Overview of Cost of Equity Models for Cross-Border Investing

Multifactor Model

Credit Model

Capital Asset Pricing Model (CAPM) and Its Variants

How Much Difference Does the Choice of Model Make? Why?

RECAPITULATION: VALUATION PROCESS WITH ADJUSTED CAPM

VALUATION CASES ACROSS BORDERS. Example: Westmoreland Energy Inc., Power Project at Zhangzhe, China30

Example: Continental Cablevision’s Investment in Fintelco31

SUMMARY

NOTES

CHAPTER 13 Valuing the Highly Levered Firm, Assessing the Highly Levered Transaction. INTRODUCTION

THE WORLD OF HIGHLY LEVERED FIRMS. Forms of Highly Levered Transactions

LBO Activity

Effects of LBOs

EFFECT OF LEVERAGE ON VALUE OF THE FIRM

“WHOLE DEAL” APPROACH TO EVALUATING THE HIGHLY LEVERED FIRM AND TRANSACTION

Step 1: Is the Purchase Price for the Target Appropriate?

Step 2: What Are the Sources of Positive Net Present Value?

Step 3: Can the Firm Sustain the Debt It Will Assume?

Step 4: What Are the Prospective Returns to the Various Providers of Funds in This Deal?

A LEVERAGED RECAPITALIZATION: KOPPERS COMPANY

A LEVERAGED BUYOUT: MEDIMEDIA INTERNATIONAL, LTD

Equity Holder’s Perspective: Residual Cash Flow Valuation Approach

Sources of Positive Net Present Value

Banker’s Perspective

Mezzanine Investors’ Perspective

“Whole Deal” Summary

A LEVERAGED BUYOUT: REVCO DRUG STORES

Assessment of Probability of Default

Some Insights about Debt Capacity

SUMMARY

NOTES

CHAPTER 14 Real Options and Their Impact on M&A. INTRODUCTION

Some Generic Types of Real Options

Entry or Growth Options

Exit or Abandonment Options

Timing Options: Rights to Delay or Accelerate

Switching Options

WHERE REAL OPTIONS APPEAR IN M&A

Strategy

Deal Design

Postmerger Integration

IF OPTIONALITY IS SO PERVASIVE, WHY NOT VALUE EVERYTHING AS AN OPTION?

HOW TO ASSESS THE IMPACT OF REAL OPTIONS

Find and Specify the Option

Model and Value the Option

Interpret the Results and Develop Implications

FOUR MINI-CASES IN THE ANALYSIS OF REAL OPTIONS

Spin-off Value of Lucent: Assessing Latent Optionality

Agouron Pharmaceuticals: Valuing the Pure Research Firm

NCNB’s Acquisition of First Republic: Valuing the Impact of Staged Investment

EM.TV’s Partial Acquisition of SLEC: The Long Call and Short Put

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 15 Valuing Liquidity and Control. INTRODUCTION

ADJUSTING VALUES FOR DISCOUNTS AND PREMIUMS

Discounts and Premiums Start from a Base

The Multiplicative Model—the Traditional Approach

Example of the Traditional Approach: Three Prospective Acquisitions

WHERE DO ILLIQUIDITY DISCOUNTS COME FROM? LIQUIDITY IS AN OPTION

Liquidity Defined

Empirical Research on Illiquidity Discounts

The Concept of Liquidity as an Option

WHERE DO CONTROL PREMIUMS COME FROM? CONTROL IS AN OPTION

Control and Control Premium

Control Right Is Derived from Relative Power

Potential Private Benefits May Drive the Value of Control

Strategic Flexibility May Drive the Value of Control

Empirical Findings on the Value of Control

INTERACTION OF LIQUIDITY AND CONTROL

MINI-CASE: ATTEMPTED ACQUISITION OF VOLVO BY RENAULT, 1993

CONCLUSION

NOTES

CHAPTER 16 Financial Accounting for Mergers and Acquisitions. INTRODUCTION

OVERVIEW OF PURCHASE ACCOUNTING

Financial Accounting Standards 141 and 142

Illustration of Basic Purchase Accounting: Acquisition of 100 Percent of the Target

Acquisition of Less Than 100 Percent of the Target Firm

HOW TO INTERPRET REPORTED FINANCIAL RESULTS IN AN M&A TRANSACTION

Accounting Dilution and Accretion

Other Measures of Financial Performance Related to Financial Statements

An Illustrative Example

Practical Insights about Accounting Dilution

LINKAGE AMONG ACCOUNTING CHOICES, FORM OF PAYMENT, FINANCING, AND PRICE

DANGERS OF EARNINGS MANAGEMENT

Types of Earnings Management

Research on Earnings Management

Financial Fraud: Mini-Case on WorldCom Inc

Sarbanes-Oxley Act

SUMMARY AND CONCLUSIONS

APPENDIX 16.1. Mechanics of Pooling-of-Interests Accounting

NOTES

CHAPTER 17 Momentum Acquisition Strategies: An Illustration of Why Value Creation Is the Best Financial Criterion. INTRODUCTION: FOUR CAUTIONARY TALES

“Automatic” Sprinkler1

Ling-Temco-Vought

U.S. Office Products

Tyco International, Ltd

MOMENTUM ACQUISITION STRATEGIES

EPS Momentum

Revenue Momentum

ARGUMENTS FOR AND AGAINST MOMENTUM ACQUIRING

Evidence That Momentum-Investing Strategies Are Not Superior

Momentum Is Unsustainable Indefinitely

Momentum Invites a Focus on Accounting Cosmetics Rather Than Economic Reality

Momentum Strategies Can Promote Uneconomic Deals and Reject Good Ones

VALUE CREATION IS THE BEST CRITERION FOR EVALUATING ACQUISITION STRATEGIES

CONCLUSION: MOMENTUM STRATEGIES VERSUS VALUE STRATEGIES

APPENDIX 17.1. An Analytic Model of EPS Dilution

NOTES

CHAPTER 18 An Introduction to Deal Design in M&A

INTRODUCTION

DEAL STRUCTURES ARE SOLUTIONS TO ECONOMIC PROBLEMS

POSSIBLE DESIRABLES IN DESIGNING A DEAL

THE DESIGN OF TERMS CAN HELP ACHIEVE OBJECTIVES

EACH DEAL IS A SYSTEM: THE “WHOLE DEAL” PERSPECTIVE

SOME IMPLICATIONS FOR THE DEAL DESIGNER

There Is No Single Best Feasible Deal

Trade-offs Are Driven by Constraints and Dominance

Deal Design Is a Learning Process

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 19 Choosing the Form of Acquisitive Reorganization. INTRODUCTION: FIVE KEY CONCERNS FOR THE DEAL DESIGNER

THE FORM OF REORGANIZATION HAS IMPORTANT IMPLICATIONS

Internal Revenue Code Creates Choices

How to Choose?

DEALS THAT ARE IMMEDIATELY TAXABLE TO THE SELLING SHAREHOLDERS

Purchase of Assets, Substantially Using Cash or Debt Securities

Purchase of Stock, Substantially Using Cash or Debt Securities

Triangular Cash Mergers

DEALS THAT DEFER TAX TO THE SELLING SHAREHOLDERS

Statutory Merger or Consolidation (“A” Type Reorganization)

Forward Triangular Merger (“A” Type Reorganization)

Reverse Triangular Merger (“A” Type Reorganization)

Voting Stock-for-Stock Acquisition (“B” Type Reorganization)

Voting Stock-for-Assets Acquisition (“C” Type Reorganization)

SUMMARY AND IMPLICATIONS FOR THE DEAL DESIGNER AND SENIOR EXECUTIVE

NOTES

CHAPTER 20 Choosing the Form of Payment and Financing. INTRODUCTION

PATTERNS AND TRENDS IN FORM OF PAYMENT

DOES FORM OF PAYMENT MATTER?

CONSIDERATIONS IN SELECTING THE FORM OF PAYMENT

Different Perspectives

Possibility of Competing Bidders

Taxes

Control

Reported Financial Results

Financing

Transaction Costs

Size, Both Absolute and Relative

Asymmetric Information

ASSESSING THE FINANCING ASPECTS OF A DEAL

Seven Dimensions of M&A Transaction Financing

Key Perspectives for Analysis of the Financing Choice

A Summary Framework: FRICTO

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 21 Framework for Structuring the Terms of Exchange: Finding the “Win-Win” Deal. INTRODUCTION

A MODEL FOR CRITICALLY ASSESSING EXCHANGE RATIOS

USES OF THESE MODELS

AN ILLUSTRATION

EXTENSION TO CASH-FOR-STOCK DEALS

CHOOSING EXCHANGE RATIO TARGETS IN THE WIN-WIN ZONE

SUMMARY AND IMPLICATIONS OF THE EXCHANGE RATIO FRAMEWORK

APPENDIX 21.1. Derivation of the Exchange Rate Determination Model Based on the Price-Earnings Ratio Regarding Share-for-Share Exchanges (Larson-Gonedes Model)2. BUYER’S MAXIMUM ACCEPTABLE EXCHANGE RATIO (P/E MODEL)

TARGET’S MINIMUM ACCEPTABLE EXCHANGE RATIO (P/E MODEL)

APPENDIX 21.2. Derivation of the Exchange Rate Model Based on Discounted Cash Flow Regarding Share-for-Share Exchanges. BUYER’S MAXIMUM ACCEPTABLE EXCHANGE RATIO (DCF MODEL)

TARGET’S MINIMUM ACCEPTABLE EXCHANGE RATIO

APPENDIX 21.3. Derivation of the Exchange Rate Determination Model Based on the Price/Earnings Ratio Regarding Cash-for-Share Exchanges. BUYER’S MAXIMUM ACCEPTABLE EXCHANGE RATIO (P/E MODEL)

TARGET’S MINIMUM ACCEPTABLE EXCHANGE RATIO (P/E MODEL)

APPENDIX 21.4. Derivation of the Exchange Rate Model Based on Discounted Cash Flow Regarding Cash-for-Share Exchanges. BUYER’S MAXIMUM ACCEPTABLE EXCHANGE RATIO (DCF MODEL)

TARGET’S MINIMUM ACCEPTABLE EXCHANGE RATIO

APPENDIX 21.5. Derivation of Equation (3) Exchange Ratio Consistent with Buyer’s Percentage Contribution to Newco

NOTES

CHAPTER 22 Structuring and Valuing Contingent Payments in M&A. OVERVIEW AND SUMMARY

CONTINGENT PAYMENTS IN M&A

EARNOUTS CAN BE USEFUL; BUT IF SO, WHY AREN’T THEY UBIQUITOUS?

Potential Benefits of Using Earnouts

Potential Disadvantages of Earnouts

EARNOUTS ARE OPTIONS ON FUTURE PERFORMANCE

STRUCTURING AN EARNOUT

Earnout Amount

Earnout Period

Performance Goals

Payment Schedule

Operational Integration

Accounting Rules and Performance Measurement

Additional Issues

TAX AND ACCOUNTING CONSIDERATIONS

Tax Implications of Earnout Structures

Financial Accounting

GENERIC APPROACH TO VALUING EARNOUT INSTRUMENTS

Valuing an Earnout with Monte Carlo Simulation

Valuation Results of the Hypothetical Example

CASE EXAMPLE: ELI LILLY’S CONTINGENT PAYMENT UNITS

The Challenge of Differing Outlooks and Its Solution

Valuation of the Contingent Payment Units

Epilogue

CONCLUSION: PROPOSING AND NEGOTIATING EARNOUTS AND OTHER CONTINGENT PAYMENTS

NOTES

CHAPTER 23 Risk Management in M&A. INTRODUCTION AND SUMMARY

VALUE AT RISK WHEN A DEAL FAILS

TRANSACTION RISK: TYPES AND SOURCES

Decline in Buyer’s Share Price or Financial Performance

Preemption by Competing Bidder

Disappointed Sellers

Appearance of Formerly Hidden Product Liabilities

Loss of Key Customers by the Target

Problems in Target’s Accounting Statements

Regulatory Intervention

Litigation by Competitors

Disagreements over Social Issues

Failure to Get Shareholder Approvals

Controversy or Lack of Credibility

TYPES OF RISK MANAGEMENT

Before the Public Announcement of the Deal

Between Announcement and Consummation

After Consummation

TYPES OF COLLARS AND THEIR ANALYSIS

Four Classic Profiles

Valuing a Collar: The Case of AT&T/MediaOne

CONTINGENT VALUE RIGHTS: RHÔNE-POULENC’S ACQUISITION OF RORER

STAGED ACQUIRING: THE CASE OF GENZYME’S INVESTMENT IN GELTEX37

CONCLUSION: WHERE AND WHEN TO MANAGE RISK

NOTES

CHAPTER 24 Social Issues. INTRODUCTION: THE IMPORTANCE OF SOCIAL ISSUES IN M&A

SURVEY OF SOCIAL ISSUES FREQUENTLY ADDRESSED IN MERGER NEGOTIATIONS

Management Team of Newco: Who Stays, Who Leaves

Retention Payments: Terms of Compensation for Continuing Managers

Severance Payments: Terms for Departing Managers

Leadership Succession

Organization Design of Newco

Board Composition and Control Options

Structure of Transaction: “Merger of Equals”

Corporate Name of Newco

Headquarters Location

Other

IMPACT OF SOCIAL ISSUES ON ATTRACTIVENESS OF THE DEAL

Avenues of Economic Impact

Who Pays for Social Terms? The Matter of Trade-Offs

CASE STUDIES IN THE ROLE OF SOCIAL ISSUES

Daimler and Chrysler: Cross-Border Merger of Equals

First Union and Wachovia versus SunTrust

Hewlett-Packard and Compaq: Retention Bonuses and CEO Compensation

Fleet Financial Group and BankBoston

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 25 How a Negotiated Deal Takes Shape. INTRODUCTION

OVERVIEW OF THE DEAL SHAPING PROCESS

RISKS TO THE DEAL: HOW THE PROCESS CAN GET DERAILED

TRANSACTION PLANNING AND PREPARATION

INITIATING DISCUSSIONS: GAINING AN EARLY SENSE OF THE POSSIBILITIES

FIRST-ROUND DOCUMENTS: TERM SHEET, LETTER OF INTENT, AGREEMENTS ABOUT CONFIDENTIALITY, STANDSTILL, AND ENGAGEMENT OF ADVISERS

THE DEFINITIVE AGREEMENT

DISCLOSURE TO INVESTORS AND REGULATORS

GAINING APPROVAL FOR THE DEAL

CASE STUDY: DAIMLER-BENZ AND CHRYSLER

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 26 Governance in M&A: The Board of Directors and Shareholder Voting. INTRODUCTION

GOVERNING WELL IS HARD TO DO

GOOD GOVERNANCE PAYS

HOW SHAREHOLDERS RULE

Foundational Documents for Shareholder Rule

Votes per Share

Proxies

Supermajority Provisions

Cumulative Voting for Directors

Shareholder Influence through Litigation

Shareholder Influence through Jawboning

FIDUCIARY DUTIES OF TARGET DIRECTORS IN CONSIDERING M&A

First Standard of Review: Business Judgment Rule

Second Standard of Review: Enhanced Scrutiny

Third Standard of Review: Entire Fairness

PRACTICAL IMPLICATIONS: PREPARING FOR THE BOARD’S REVIEW OF A DEAL

CODA: HOW CAN FIRMS BE GOVERNED BETTER?

NOTES

CHAPTER 27 Rules of the Road: Securities Law, Issuance Process, Disclosure, and Insider Trading. INTRODUCTION

OVERVIEW OF KEY SECURITIES LAWS AND RULES IN THE UNITED STATES

Securities Act of 1933

Securities Exchange Act of 1934

Williams Amendment to the Securities Exchange Act of 1934

Exceptions for Private Placements

State Securities and Takeover Regulations

International Comparison of Securities Law and M&A

KEY IMPLICATION: DISCLOSURE

Forward-Looking Statements

Caution

Manage Leaks of Information

KEY IMPLICATION: INSIDER TRADING

Classical Theory of Insider Trading Liability

Misappropriation Theory of Insider Trading Liability

Mini-Case: McDermott and Gannon

KEY IMPLICATION: OBSERVANCE OF PROCESS

Due Process

No Gun Jumping

Bespeak Caution

Say It Plainly; Make No Omissions

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 28 Rules of the Road: Antitrust Law. INTRODUCTION

ANTITRUST LAW: HISTORY AND MOTIVES

OVERVIEW OF ANTITRUST REGULATORS AND LAWS AFFECTING MERGERS AND ACQUISITIONS

Sherman Act of 1890

Clayton Act of 1914

Hart-Scott-Rodino Antitrust Improvements Act of 1976

United States Antitrust Merger Guidelines

Horizontal mergers

Nonhorizontal Mergers: Vertical and Conglomerate

U.S. PREMERGER REVIEW PROCESS: HART-SCOTT-RODINO AND EXON-FLORIO. Hart-Scott-Rodino Filing Process

Exon-Florio: Acquisitions by Foreigners Affecting National Defense

ANTITRUST REGULATION OF M&A IN THE EUROPEAN UNION

Dimensions of Enforcement

Mini-Case: General Electric/Honeywell and the European Commission’s Perspective

Mini-Case: General Electric/Honeywell, DOJ’s Perspective

CRITICAL PERSPECTIVES ON ANTITRUST POLICY

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 29 Documenting the M&A Deal. INTRODUCTION

FIRST-ROUND DOCUMENTS

DEFINITIVE AGREEMENT

MERGER PROXY STATEMENT AND PROSPECTUS

CONCLUSION

CHAPTER 30 Negotiating the Deal. INTRODUCTION

THE RELEVANCE OF NEGOTIATION PROCESS

BEHAVIORAL FINANCE

INFLUENCING BARGAINING OUTCOMES: AN OVERVIEW OF THE CHALLENGE

Uncertainty

Conversion of Multiple Dimensions into a Deal

PRACTICAL ADVICE: HOW TO PREPARE FOR A NEGOTIATION

Assess Buyer and Target Strategy

Value the Target

Explore Your Best Alternative to a Negotiated Agreement (BATNA)

Determine Asking Price and Reservation Price

Identify Relevant Players and Their Interests

Anticipate Trade-Offs

Consider Motivations and Aspirations

Role-Play

Determine Bargaining Costs

Check Your Counterparty Reputation

Reflect on Persuasion

MANAGE THE NEGOTIATION PROCESS PROACTIVELY

Conduct Multi-Issue, Parallel Bargaining, Not Single-Issue, Serial Bargaining

Distinguish Claiming Value from Creating Value

Look for Trade-Offs

Consider Openness

Don’t Let Stalemates Simmer

Master the Tactics

Time Matters

Turn Negotiation into a Corporate Capability

Bridge a Gap

Culture Counts

Manage the Politics within Your Own Team

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 31 Auctions in M&A. INTRODUCTION

AUCTION STRUCTURES AND MOTIVES

The Auction in the Spectrum of Asset Sales

How Negotiations and Auctions Compare

Types of Auctions

ADVANTAGES AND DISADVANTAGES OF AUCTIONS

AUCTIONS IN PRACTICE: THE CASE OF RJR NABISCO

THE “WINNER’S CURSE” IN M&A: IS IT REAL?

SOME PRACTICAL ADVICE TO SELLERS IN AUCTIONS

SUMMARY AND CONCLUSIONS

NOTES

CHAPTER 32 Hostile Takeovers: Preparing a Bid in Light of Competition and Arbitrage. INTRODUCTION: TAKEOVERS ARE GAMES

Profile of the Target of a Hostile Bid

A PROFILE OF HOSTILE TAKEOVERS

Uncertain Outcomes

Attractive Returns

Bargaining Tactic

BE AWARE OF THE PLAYERS, BOTH ON THE FIELD AND OFF

THE ARB IS THE CONSUMMATE ECONOMIC ACTOR

INTERPRETING ARBITRAGE SPREADS

THE ARB ASSESSES A RECAPITALIZATION PROPOSAL IN TERMS OF BLENDED VALUE

GOVERNMENT CONSTRAINTS ON THE GAME

SELLING SHAREHOLDERS FACE A PRISONER’S DILEMMA

TO SET A BID PRICE: THINK LIKE AN INVESTOR

CONCLUSION: THE GAME HAS IMPLICATIONS FOR DESIGN AND DEFENSE OF TAKEOVERS

NOTES

CHAPTER 33 Takeover Attack and Defense. INTRODUCTION

PREVALENCE AND DISSUASIVE INFLUENCE OF ANTITAKEOVER DEFENSES

INVESTOR REACTION TO ANNOUNCEMENTS OF ANTITAKEOVER DEFENSES

ECONOMIC EFFECTS OF ATTACK AND DEFENSE

TACTICS OF TAKEOVER ATTACK

TACTICS OF TAKEOVER DEFENSE

Proactive Defenses: Charter Amendments, Golden Parachutes, Poison Pills

Embedded Defenses

Reactive Defenses

Combinations of Defenses

SUMMARY AND IMPLICATIONS FOR THE PRACTITIONER

NOTES

CHAPTER 34 The Leveraged Restructuring as a Takeover Defense: The Case of American Standard. INTRODUCTION

THE AMERICAN STANDARD CASE

The Target

The Situation

The Bidder

THE RESPONSE

Stage One: The Reaction

Stage Two: The Poison Pill

Stage Three: Revisions and New Steps

Stage Four: Increasing the Leveraged Recapitalization

Stage Five: Court Rulings and the LBO

PARACHUTES, PILLS, AND LITIGATION

The Parachute

The Poison Pill

Summary

RESTRUCTURING DEFENSES: MANAGEMENT BUYOUT AND LEVERAGED RECAPITALIZATION

Management Buyouts and Leveraged Recaps

Wealth Effects of Leveraged Restructurings

WHEN DOES A RESTRUCTURING DEFENSE MAKE SENSE?

CONCLUSION

SPECIAL NOTE

NOTES

CHAPTER 35 Communicating the Deal: Gaining Mandates, Approvals, and Support. INTRODUCTION

CHALLENGES AND GUIDING PRINCIPLES FOR COMMUNICATING THE DEAL

Conflicting Aims

The Reality of the Transaction May Hinge on One’s Perspective

The Need to Balance Secrecy and Disclosure

The Constraints of “Bandwidth”

The Need to Balance Objectivity and Advocacy

The Opportunity to Manage Expectations of Stakeholders

PRESENTING THE “CONCEPT PROPOSAL” TO SENIOR MANAGEMENT OF THE BUYER (INTERNAL ONLY)

COMMUNICATING THE DEAL TO A BOARD OF DIRECTORS

ANNOUNCING THE DEAL TO THE PUBLIC

COMMUNICATING WITH EMPLOYEES

CONCLUSION

NOTES

CHAPTER 36 Framework for Postmerger Integration. INTRODUCTION

INTEGRATION STRATEGY

Autonomy: Culture, Leadership, and Decision Making

Interdependence: Business Processes and Value Chain

Control: Finance, Quality, and Reporting

FRAMEWORK FOR INTEGRATION STRATEGY

Integration Strategies in Banking

Integration Strategies in Conglomerate Firms

IMPLEMENTATION OF INTEGRATION STRATEGY

Integration Planning

Integration Execution

INTEGRATION STRATEGY MINI-CASE: THE MERGER OF UNION BANK OF SWITZERLAND AND SWISS BANK CORPORATION, 1998

Merger Motives and Integration Strategy

Implementation of the Integration Strategy

Execution of Postmerger Integration in Consumer and Corporate Banking (Private and Corporate Clients Division)

Execution of Postmerger Integration in the Investment Banking Division

CONCLUSION: INTEGRATION IS TRANSFORMATION

NOTES

CHAPTER 37 Corporate Development as a Strategic Capability: The Approach of GE Power Systems. INTRODUCTION

BUSINESS DEVELOPMENT AT GE POWER SYSTEMS

DEAL PROCESS AT GE POWER SYSTEMS

Setting Strategy for M&A: Goals and Criteria

Deal Development

Postmerger Integration

Postaudit

Mini-Case: The Acquisition of Alpha Company

THE M&A “FACTORY”: OPERATIONALIZING BUSINESS DEVELOPMENT

IMPLICATIONS FOR BEST PRACTICE

NOTES

CHAPTER 38 M&A “Best Practices”: Some Lessons and Next Steps. INTRODUCTION

SOME ELEMENTS OF M&A BEST PRACTICE

WHERE THE SIDEWALK ENDS

Yes, M&A Pays, But …

Focus Is Good, But …

Cycles Happen

What You Don’t Know Can Hurt You

Negotiators Trade Off

Earnings Get Managed

Good Governance Pays. But What Is Good Governance?

Getting Defensive

How Much Regulation Is Appropriate?

“What Is the Cost of Capital?”

DEVELOPING BEST PRACTITIONERS

THE END OF IT ALL

NOTES

About the CD-ROM. INTRODUCTION

DESCRIPTION OF GENERIC TEMPLATES

MINIMUM SYSTEM REQUIREMENTS

USING THE CD WITH WINDOWS

TROUBLESHOOTING

References and Suggestions for Further Reading

Index

WILEY END USER LICENSE AGREEMENT

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Richard Ruback, Harvard

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