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An Opportunity for the Business World

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‘Sharing’ is an uncommon usage in the economics literature, though it is common in some of the anthropology literature. I choose it because it is broader in its application than other, more common, but narrower terms for associated phenomena—most importantly, ‘reciprocity’ or ‘gift’. I hesitate to use ‘reciprocity’ because of its focus on more or less directly responsive reciprocated reward and punishment as a mechanism to sustain cooperation in the teeth of the standard assumptions about collective action.

Benkler (2004)

Sharing Economy and Big Data Analytics

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